Isbn: 9780061776410 - women want more: how to capture your share of the world's largest, fastest-growing market (14 Ergebnisse)

Hardback. Zustand: Good. Offers companies real strategies for growing their global markets by finding innovative ways to appeal to women's needs and concerns through the results of a study by the Boston Consulting Group's Global Inquiry into Women and Consumerism.

Hardback. Zustand: Very Good. Offers companies real strategies for growing their global markets by finding innovative ways to appeal to women's needs and concerns through the results of a study by the Boston Consulting Group's Global Inquiry into Women and Consumerism.

Zustand: Good. Good condition. Very Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.

Zustand: Very Good. First Edition, First Printing. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Zustand: Very Good. First Edition, First Printing. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.…

Hardcover. Zustand: Fine. Zustand des Schutzumschlags: Fine. NO markings/writings on text. All pages are intact. Remainder mark on bottom edge. **WILL SHIP WITHIN 24-48 HOURS WITH TRACKING**.

Hardcover. Zustand: Fine. Leichte Kratzer / Abnutzungen / Druckstellen; Vergilbt / ausgeblichen. In today's economic climate, companies are reassessing strategies to attract customers, particularly women, who account for 64% of household spending and $12 trillion annually. Ignoring this demographic poses significant risks. This timely book draws on a groundbreaking study by The Boston Consulting Group, which surveyed 12,000 women across 21 countries, uncovering their deepest desires, frustrations, and aspirations. The authors highlight the growth and influence of this "invisible market," emphasizing that addressing women's needs is crucial for revitalizing the economy. The book provides actionable strategies for businesses to expand their global reach by innovatively catering to women's concerns. Key insights include that 47% of respondents identified time constraints as their biggest challenge, while 48% cited managing household finances. Conflicts with partners often revolve around money (19%), chores (15%), and work schedules (12%). Additionally, 68% of women feel they are above their ideal body weight, and only 25% consider themselves very attractive. Notably, 44% report rarely feeling powerful. While primarily aimed at business professionals, the book also appeals to a broader audience, offering insights into consumer behavior and its reflection on human psychology and desires, akin to Paco Underhill's work.…

Gebundene Ausgabe. Zustand: Wie neu. 336 Seiten Harper 2009 . Michael J. Silverstein & Kate Sayre - gb 322s. MG-UYD8-O0E2 Sprache: Englisch Gewicht in Gramm: 476.

Zustand: Wie neu. 336 S. Alle Bücher & Medienartikel von Book Broker sind stets in gutem & sehr gutem gebrauchsfähigen Zustand. Unser Produktfoto entspricht dem hier angebotenen Artikel, dieser weist folgende Merkmale auf: Helle/saubere Seiten in fester Bindung. Sprache: Englisch Gewicht in Gramm: 501 Gebundene Ausgabe, Maße: 15.24 cm x 2.77 cm x 22.86 cm. …

Hardcover. Zustand: Brand New. 336 pages. 10.00x6.50x1.50 inches. In Stock.

Zustand: As New.

tapa dura. Zustand: Bien. Women want more: how to capture your share of the world's largest, fastest-growing market HarperBusiness. New York, NY. 2009. 24 cm. 322 p. Encuadernación en tapa dura de editorial con sobrecubierta ilustrada. idioma inglés.With John Butman. The world's most demanding consumers -- The archetypes and life stages -- Brands that understand -- Food: answering the daily question, "what's for dinner?" -- Fitness: still looking for a holistic solution -- Beauty: the next product needs to do it! -- Apparel: always hunting, never satisfied -- Categories of greatest dissatisfaction: financial services and healthcare -- The low-growth economies: Europe & Japan -- The optimistic economies: BRIC, Mexico, & the Middle East -- Women want more for the world -- Conclusion: women ascendant: a future of parity, power, and influence. New products. Mujeres consumidoras. Productos nuevos. Sayre, Kate . Sobrecubierta deslucida. ISBN: 9780061776410 (=3798679=) LR124.…

hardcover. Zustand: Gut. 336 Seiten; 9780061776410.3 Gewicht in Gramm: 1.