Verlag: JAI: An Imprint of Elsevier Science, 2001
ISBN 10: 0762306696 ISBN 13: 9780762306695
Sprache: Englisch
Anbieter: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Deutschland
gebundene Ausgabe. Zustand: Gut. 397 Seiten; Der Erhaltungszustand des hier angebotenen Werks ist trotz seiner Bibliotheksnutzung sehr sauber. Es befindet sich neben dem Rückenschild lediglich ein Bibliotheksstempel im Buch; ordnungsgemäß entwidmet. Sprache: Englisch Gewicht in Gramm: 760.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 21,77
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 120 pages. 8.90x5.90x0.40 inches. In Stock.
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 28,06
Anzahl: 3 verfügbar
In den WarenkorbZustand: New. pp. 120.
EUR 29,93
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. A guide that leads you through various issues that you can face in developing fresh marketing opportunities in foreign markets. This title includes: initiating a project, to sampling and analyzing data, to taking advantage of your knowledge. Num Pages: 120 pages, black & white illustrations. BIC Classification: KJK; KJSM. Category: (P) Professional & Vocational. Dimension: 231 x 152 x 7. Weight in Grams: 198. . 2009. Paperback. . . . . Books ship from the US and Ireland.
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
EUR 32,24
Anzahl: 1 verfügbar
In den WarenkorbZustand: Poor. Volume 10. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains highlighter markings. In poor condition, suitable as a reading copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9780762306695.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 55,79
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. reprint edition. 304 pages. 9.25x6.25x0.75 inches. In Stock.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 65,38
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 300 pages. 8.26x5.82x8.36 inches. In Stock.
Verlag: Edward Elgar Publishing Ltd, 2015
ISBN 10: 1782544992 ISBN 13: 9781782544999
Sprache: Englisch
Anbieter: BookstoYou, Hay-on-Wye, HEREF, Vereinigtes Königreich
EUR 76,24
Anzahl: 9 verfügbar
In den Warenkorbhardcover. Zustand: Fine. Unread and like new.
Verlag: Springer Nature Switzerland, Springer Nature Switzerland, 2025
ISBN 10: 303193184X ISBN 13: 9783031931840
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book delves into the intricate aspects of consumer behavior, exploring constructs such as attitudes, values, and identity through comprehensive literature reviews. It extends this exploration to encompass cross-cultural consumer behavior constructs, including ethnocentrism, cosmopolitanism, affinity, and animosity. The authors argue that consumer behavior often attempts to derive and apply basic knowledge that applies in various senses to all or nearly all cultures, but at the same time must be qualified by introducing specific aspects of cultures to improve the fit and predictions of general theory. This means introducing in existing theories moderating variables and processes that condition the explanations and forecasts that theory makes with cultural knowledge as needed, as well as at times attempting to derive theories that infuse cultural within the basic psychological and social processes that constitute consumer behavior.Moreover, the text investigates howconsumers learn about and adopt new technologies as well as the role of social media and AI in consumer behavior. Bridging consumer behavior and management topics with strategic insights, this work will be of great interest to students and scholars alike who are interested in the role of culture in consumer behavior.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 229,00
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 304 pages. 9.00x6.00x0.75 inches. In Stock.
Anbieter: Buchpark, Trebbin, Deutschland
Zustand: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher.
Verlag: Springer Nature Switzerland, Springer International Publishing, 2025
ISBN 10: 3031861329 ISBN 13: 9783031861321
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book represents the first and most comprehensive account of the history of International Business (IB) as a field of study. The chronicling of the evolution of IB thought, teaching, and institutions in a unified framework serves to observe the interdependencies among these components and demonstrates the ways by which they have jointly shaped IB as a field of study. The book is based on vast volumes of original material whose discussion and interpretation by leading IB scholars creates a dialogue between historical perspectives and contemporary developments and shows the critical role of history in understanding the current state and discourse of IB as a field of study. The book situates the history of IB within the broader context of business, political, and societal developments, and examines the interaction between external and internal forces as they have shaped the field s growth trajectory, both on its own and in comparison with those of other fields of study.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 276,95
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 400 pages. 8.26x5.82x8.27 inches. In Stock.
Verlag: Emerald Group Publishing Limited, 2000
ISBN 10: 0762306696 ISBN 13: 9780762306695
Sprache: Englisch
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 286,41
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 414 pages. 8.75x6.00x1.25 inches. In Stock.
Zustand: New.