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Zustand: New.

Zustand: New. pp. viii + 202.

No Binding. Zustand: Very Good. ORIGINAL 1973 Article, disbound from journal; no covers; in very good condition. Journal.

Zustand: New. pp. 320.

Zustand: New. pp. xviii + 368 Figures.

Zustand: New. pp. 430.

Zustand: New. pp. 604.

Contents Preface 1 Introduction 2 Retail Operating Plan 3 Locating New Customers 4 Retail Brand Management 5 Strategic Human Resource Management in Retail 6 Retail Specifics 7 External Business Environment 8 Motivating Retail ? Critical Success Factors 9 Merchandising and Inventory Planning for Retail 10 Retail Pricing Strategies 11 Retail Economics Worldwide and Competitive Advantage on e-Retailing 12 Purchase Stores Inventory and Logistics in Retail Management 13 Strategies for Retail Advertising Promotion and PR 14 Marketing Research 15 Consumer Behaviour and Market Segmentation 16 Comprehensive Retail Strategy IndexRetail ventures become successful due to a variety of reasons but major dilemma for retail entrepreneurs is the secret formula for continued success The book provides the entire gamut of carefully crafted success themes which covers the retail business in its entirety Competition gives the benefit of large product range brands and competitive prices to the buyers Retail management is similar to the comprehensive management of a luxury liner that calls for round the clock operations Retail operations starting from vendor and retailer selections through which the business gets its full impact when the customer gets the productbrand he wants where he wants and when he wants Virtual determinants of retail success have been thoroughly covered in the book besides the regular retail business areas The book describe retail entrepreneurs selection of dealers their motivation for selling their products in preference to competitive brands Sales calls made on retailers by the principles including call objective call planning call closure and feedback are highlighted for the benefit of the readers 478 pp.

Soft cover. Zustand: New. Zustand des Schutzumschlags: New. 1st Edition. Leaders have the power to take their organizations to great heights. The corporate leaders, therefore, need to acquire and continuously upgrade their skills, knowledge base and foresight for building and motivating their teams and creating an atmosphere for success. The book deals extensively with the entire gamut of corporate experience and various disciplines with leadership roles clearly delineated therein. Human angles include the soft-skills leaders need to develop, the ethical code and the moral value systems that make leaders successful are discussed at length in the book. The book takes the students into the corporate leadership psyche as it extends to team building exercises, solving ethical issues as it also deliberates on the difficulties faced by the leaders while bringing in changes in the organisational streams, like corporate structure, culture, plans and policies, besides its vision, mission, goals and objectives. The book offers practical solutions for handling these problems. The book covers all the strategic areas taught in the MBA and PGDM programmes with case studies.

Zustand: New. pp. 628.

Zustand: New. pp. 596 Figures.

Zustand: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.

Zustand: Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind.

Zustand: New. pp. 496.

Zustand: New. pp. xvi + 534 , Figures.

Zustand: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.

pbk. Most countries opted market economy where money and product sales are dependent on demand and supply paradigm rather than extraneous factors such as politics and government The assertion needs clarification as most robust economies such as US and EU have been supporting their local businesses thus flaunting the tenets of free or market economy The WTO has been trying to correct the situation with other UN bodies Takes the readers on hands on mission of exploring the different aspects of global business scenario possible India?s role in gaining their rightful share in the global market Wide coverage of the subject having real life class tested case studies Offers a unique blend of learning the subject so vital to the country?s economy with comparative ease and the needed depth for masters programmes and would help even doctoral students Includes strategic information on certain selected countries how to enter their markets the cultural situation that would help global business players to avoid from making avoidable blunders Deals with the cultural aspects of global business in detail Comprehensive on the subject uses lucid style for easy reading for global student community and other global stakeholders The book covers areas such as outsourcing setting up international businesses manufacturing units and international trade Trade barriers both tariff and non-tariff international market segmentation customer communication including personal communication advertising sales promotion publicity and public relation have been dealt with from global viewpoint 344 pp.

18 x 24 cm. 596 pages. Paperback. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Sprache: Englisch.

Zustand: New. pp. xii + 438.

Paperback. Zustand: Brand New. 496 pages. 9.37x7.24x0.94 inches. In Stock.

Zustand: Very Good. A few light scratches and minor shelf wear on cover. Also a small crease on top corner of cover on back of book. Content is fine.