Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
Sprache: Englisch
Verlag: Kaplan Publishing (edition ), 2006
ISBN 10: 1419502786 ISBN 13: 9781419502781
Anbieter: BooksRun, Philadelphia, PA, USA
Hardcover. Zustand: Fair. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
Zustand: Good. Widener, Terry (illustrator). Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Sprache: Englisch
Verlag: Putnam Juvenile (edition ), 2002
ISBN 10: 0399234209 ISBN 13: 9780399234200
Anbieter: BooksRun, Philadelphia, PA, USA
Hardcover. Zustand: Very Good. Widener, Terry (illustrator). It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
Zustand: Good. Widener, Terry (illustrator). Later printing. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Anbieter: ThriftBooks-Reno, Reno, NV, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Hardcover. Zustand: Very Good. No Jacket. Widener, Terry (illustrator). Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Hardcover. Zustand: As New. No Jacket. Widener, Terry (illustrator). Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
EUR 48,07
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. Widener, Terry (illustrator). later printing edition. 32 pages. 10.50x8.50x0.25 inches. In Stock.
EUR 38,00
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. KlappentextrnrnAdvising Fortune 500 companiesnon how to successfully expandnand implement their strategiesnin multicultural markets withnappreciation and relevance, hasnbeen the focus of Soto s advisorynwork for over twenty-five years.nIn The $3.
Buch. Zustand: Neu. Neuware - Advising Fortune 500 companieson how to successfully expand and implement their strategies in multicultural markets with appreciation and relevance, has been the focus of Soto's advisory work for over twenty-five years. In The $3.5 Trillion Advantage - A Marketer's Guide to Growing Revenue in Today's America, Soto seeks to accomplish three important goals. 1. Help companies understand that today's America's has changed dramatically. Demographics have shifted significantly and will continue to shift. Through astonishing demographics and economic data which places the buying power of U.S. multicultural markets at an astonishing $3.5 Trillion, Soto helps marketers see the logic in looking for growth in young and growing markets in the U.S. and in organizing to attain a position of competitive advantage in the country's multicultural market. 2. Illustrate how current methods of targeting multicultural markets are not working to companies' best advantage. Not surprisingly, they are also not working to the advantage of the executives assigned to manage multicultural work, or to the advantage of agencies to which the work is assigned, and least of all to the advantage of multicultural consumers who continue to experience irrelevant and frictionfull customer purchase journeys 3. Propose that targeting multicultural markets in the U.S. is due for a significant overhaul and mind shift. Companies need to move away from sporadic and arbitrary tactical approaches and move beyond simply advertising to full board strategy expansion planning complete with consumer relevant and integrated implementation across the organization -- much like a regional or even an international market expansion. Soto illustrates and diagnoses the challenges corporate stakeholders continue to face using archetypes - 'Deniers,' 'Dabblers' and 'Committed,' and then shifts to a wealth of insights and winning methods with examples and best practices from some of her most successful corporate clients.