Zustand: New. Idioma/Language: Español. Este libro detalla los componentes de comunicación visual de marca en el siglo XXI, con enfoque en aspectos estratégicos, simbólicos, gráficos, estéticos, comunicacionales, intangibles, perceptivos y de su gestión, concretando con casos reales. No solo permite comprender la interdependencia entre marca, entorno y personas, como explica los planteamientos fundamentales a la hora de crear, diseñar y gestionar una marca impactante, duradera y sostenible (nivel económico, ambiental y social). Esta obra reúne un conjunto de expertos en la creación, diseño y gestión de marcas internacionales: Joan Costa, Emilio Gil, Francisco Providència, Eduardo Herrera, Leire Fernández, Albert Culleré, Emilio Gil, Fernando Oliveira, Feliz Beltrán, Bruno Maag y Daniel Raposo. La obra relaciona conocimientos provenientes de programas de comunicación global y de proyectos de diseño con datos científicos y académicos, resultando en una visión inusualmente completa, holística y humanista de las marcas, del branding y de la identidad visual de marca, siempre ilustrada con ejemplos y diagramas de modelos para desar *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.
Sprache: Spanisch
Verlag: EXPERIMENTA EDITORIAL, S.L., 2020
ISBN 10: 8418049219 ISBN 13: 9788418049217
Anbieter: Imosver, PONTECALDELAS, PO, Spanien
Zustand: Nuevo. Este libro detalla los componentes de comunicación visual de marca en el siglo XXI, con enfoque en aspectos estratégicos, simbólicos, gráficos, estéticos, comunicacionales, intangibles, perceptivos y de su gestión, concretando con casos reales. No solo permite comprender la interdependencia entre marca, entorno y personas, como explica los planteamientos fundamentales a la hora de crear, diseñar y gestionar una marca impactante, duradera y sostenible (nivel económico, ambiental y social). Esta obra reúne un conjunto de expertos en la creación, diseño y gestión de marcas internacionales: Joan Costa, Emilio Gil, Francisco Providència, Eduardo Herrera, Leire Fernández, Albert Culleré, Emilio Gil, Fernando Oliveira, Feliz Beltrán, Bruno Maag y Daniel Raposo. La obra relaciona conocimientos provenientes de programas de comunicación global y de proyectos de diseño con datos científicos y académicos, resultando en una visión inusualmente completa, holística y humanista de las marcas, del branding y de la identidad visual de marca, siempre ilustrada con ejemplos y diagramas de modelos para desar.
Sprache: Englisch
Verlag: Cambridge Scholars Publishing, 2018
ISBN 10: 152751336X ISBN 13: 9781527513365
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 75,89
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 1st edition. 215 pages. 8.50x6.00x1.00 inches. In Stock.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
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EUR 164,78
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In den WarenkorbZustand: New. In.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 164,78
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In den WarenkorbZustand: New. In.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 164,78
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In den WarenkorbZustand: New. In.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 164,78
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In den WarenkorbZustand: New. In.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Perspectives on Design III | Research, Education and Practice | Daniel Raposo (u. a.) | Taschenbuch | Springer Series in Design and Innovation | xiii | Englisch | 2025 | Springer | EAN 9783031435188 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Advances in Human Dynamics for the Development of Contemporary Societies | Proceedings of the AHFE 2021 Virtual Conference on Human Dynamics for the Development of Contemporary Societies, July 25-29, 2021, USA | Daniel Raposo (u. a.) | Taschenbuch | Lecture Notes in Networks and Systems | x | Englisch | 2021 | Springer | EAN 9783030804145 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Perspective on Design | Research, Education and Practice | Daniel Raposo (u. a.) | Taschenbuch | xi | Englisch | 2020 | Springer | EAN 9783030324179 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Perspectives on Design II | Research, Education and Practice | Daniel Raposo (u. a.) | Taschenbuch | xiv | Englisch | 2022 | Springer | EAN 9783030798819 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Anbieter: Buchpark, Trebbin, Deutschland
Zustand: Hervorragend. Zustand: Hervorragend | Seiten: 392 | Sprache: Englisch | Produktart: Bücher | This book reports on interdisciplinary research and practices in communication, fashion, product, and interior design, highlighting strategies for systematizing the design approach in a global and digital world. It gathers a selection of chapters written by the authors of the best articles presented at the 8th EIMAD conference, on July 07-08, 2022, Portugal. This chapters were chosen considering their particular link to contemporary concerns and challenges, considering the design contribution to health and well-being, social inclusion, sustainable development, design education, and environment and, among others. They cover and bridges between important aspects of design education, research, and practice, as well as creativity and emerging technology, offering a timely perspective and a source of inspiration to researchers, professionals and educators in design, product development and related fields.
Sprache: Englisch
Verlag: Springer Nature Switzerland, Springer Nature Switzerland, 2025
ISBN 10: 3031435184 ISBN 13: 9783031435188
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book reports on interdisciplinary research and practices in communication, fashion, product, and interior design, highlighting strategies for systematizing the design approach in a global and digital world. It gathers a selection of chapters written by the authors of the best articles presented at the 8th EIMAD conference, on July 07-08, 2022, Portugal. This chapters were chosen considering their particular link to contemporary concerns and challenges, considering the design contribution to health and well-being, social inclusion, sustainable development, design education, and environment and, among others. They cover and bridges between important aspects of design education, research, and practice, as well as creativity and emerging technology, offering a timely perspective and a source of inspiration to researchers, professionals and educators in design, product development and related fields.
Sprache: Englisch
Verlag: Springer Nature Switzerland, Springer Nature Switzerland, 2024
ISBN 10: 303143515X ISBN 13: 9783031435157
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book reports on interdisciplinary research and practices in communication, fashion, product, and interior design, highlighting strategies for systematizing the design approach in a global and digital world. It gathers a selection of chapters written by the authors of the best articles presented at the 8th EIMAD conference, on July 07-08, 2022, Portugal. This chapters were chosen considering their particular link to contemporary concerns and challenges, considering the design contribution to health and well-being, social inclusion, sustainable development, design education, and environment and, among others. They cover and bridges between important aspects of design education, research, and practice, as well as creativity and emerging technology, offering a timely perspective and a source of inspiration to researchers, professionals and educators in design, product development and related fields.
Taschenbuch. Zustand: Neu. Perspectives on Design and Digital Communication | Research, Innovations and Best Practices | Nuno Martins (u. a.) | Taschenbuch | viii | Englisch | 2021 | Springer | EAN 9783030496494 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Sprache: Englisch
Verlag: Springer International Publishing, 2021
ISBN 10: 3030804143 ISBN 13: 9783030804145
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book addresses the importance of human factors in the design of artifacts and systems that serves contemporary individual and societal needs. It reports on cutting-edge, multidisciplinary design research and practices fostering creativity, interaction and co-creation, sustainability, digital development, mobility, as well as science and education. Gathering contributions to the first edition of the AHFE 2021 Affiliated Conference on Human Dynamics for the Development of Contemporary Societies, held virtually on July 25-29, 2021, from USA, this book, which brings together experts with different design and human factors engineering as well as user interface and user experience backgrounds, offers a timely perspective on the role of human factors and design in the developments of modern society and is expected to foster new approaches and interdisciplinary collaboration.
Sprache: Englisch
Verlag: Springer International Publishing, 2020
ISBN 10: 3030324176 ISBN 13: 9783030324179
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book presents the outcomes of recent endeavors that are expected to foster significant advances in the areas of communication design, fashion design, interior design, and product design, as well as overlapping areas. The fourteen chapters highlight carefully selected contributions presented during the 6th EIMAD conference, held on February 22-23, 2018 at the School of Applied Arts, Campus da Talagueira, in Castelo Branco, Portugal. They report on outstanding advances that offer new theoretical perspectives and practical research directions in design, and which are aimed at fostering communication in a global, digital world, while also addressing key individual and societal needs.
Sprache: Englisch
Verlag: Springer International Publishing, 2022
ISBN 10: 303079881X ISBN 13: 9783030798819
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book reports on interdisciplinary research and practices in communication, interior, fashion and product design, highlighting strategies for systematizing the design approach in a global, digital world. It gathers a selection of chapters written by the authors of the best articles presented at the 7th EIMAD conference, held online on May 14-15, 2020, from Portugal. The works were chosen for their particular link to contemporary concerns in terms of identity, health and well-being, social inclusion, sustainability, education and environment and, among others. They cover and bridges between important aspects of design education, research and practice, as well as creativity and emerging technology, offering a timely perspective and a source of inspiration to researchers, professionals and educators in design, product development and related fields.
Sprache: Englisch
Verlag: Springer International Publishing, 2021
ISBN 10: 303079878X ISBN 13: 9783030798789
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book reports on interdisciplinary research and practices in communication, interior, fashion and product design, highlighting strategies for systematizing the design approach in a global, digital world. It gathers a selection of chapters written by the authors of the best articles presented at the 7th EIMAD conference, held online on May 14-15, 2020, from Portugal. The works were chosen for their particular link to contemporary concerns in terms of identity, health and well-being, social inclusion, sustainability, education and environment and, among others. They cover and bridges between important aspects of design education, research and practice, as well as creativity and emerging technology, offering a timely perspective and a source of inspiration to researchers, professionals and educators in design, product development and related fields.
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering.
Sprache: Englisch
Verlag: Springer International Publishing, 2019
ISBN 10: 3030324141 ISBN 13: 9783030324148
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book presents the outcomes of recent endeavors that are expected to foster significant advances in the areas of communication design, fashion design, interior design, and product design, as well as overlapping areas. The fourteen chapters highlight carefully selected contributions presented during the 6th EIMAD conference, held on February 22-23, 2018 at the School of Applied Arts, Campus da Talagueira, in Castelo Branco, Portugal. They report on outstanding advances that offer new theoretical perspectives and practical research directions in design, and which are aimed at fostering communication in a global, digital world, while also addressing key individual and societal needs.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 225,98
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
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EUR 225,98
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In den WarenkorbZustand: New. In.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 227,69
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 389 pages. 9.25x6.10x9.21 inches. In Stock.
Sprache: Englisch
Verlag: Springer International Publishing, 2020
ISBN 10: 3030496465 ISBN 13: 9783030496463
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book shares new research findings and practical lessons learned that will foster advances in digital design, communication design, web, multimedia and motion design, graphic design and branding, and other related areas. It gathers the best papers presented at the 3rd International Conference on Digital Design and Communication, DIGICOM 2019, held on November 15-16, 2019, in Barcelos, Portugal. The respective contributions highlight new theoretical perspectives and practical research directions in design and communication, aimed at promoting their use in a global, digital world. The book offers a timely guide and a source of inspiration for designers of all kinds (Graphic, Digital, Web, UI & UX Design and Social Media), for researchers, advertisers, artists, entrepreneurs, and brand or corporate communication managers, and for teachers and advanced students.
Sprache: Englisch
Verlag: Springer International Publishing, 2021
ISBN 10: 303049649X ISBN 13: 9783030496494
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book shares new research findings and practical lessons learned that will foster advances in digital design, communication design, web, multimedia and motion design, graphic design and branding, and other related areas. It gathers the best papers presented at the 3rd International Conference on Digital Design and Communication, DIGICOM 2019, held on November 15-16, 2019, in Barcelos, Portugal. The respective contributions highlight new theoretical perspectives and practical research directions in design and communication, aimed at promoting their use in a global, digital world. The book offers a timely guide and a source of inspiration for designers of all kinds (Graphic, Digital, Web, UI & UX Design and Social Media), for researchers, advertisers, artists, entrepreneurs, and brand or corporate communication managers, and for teachers and advanced students.