Lasswell harold (247 Ergebnisse)

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Paperback. Zustand: Good. 2013 Reprint of 1938 Edition. Full facsimile of the original edition, not reproduced with Optical Recognition Software. Harold Lasswell (1902-1978) was a prominent scholar in the area of propaganda research. He focused on conducting both quantitative and qualitative analyses of propaganda, understanding the content of propaganda, and discovering the effect of propaganda on the mass audience. Lasswell is credited with creating the mass communication procedure of content analysis. Lasswell maintained that a content analysis should take into account the frequency with which certain symbols appear in a message, the direction in which the symbols try to persuade the audience's opinion, and the intensity of the symbols used. By understanding the content of the message, Lasswell sought to achieve the goal of understanding the stream of influence that runs from control to content and from content to audience. Lasswell's most well-known content analyses were an examination of the propaganda content during World War One and Two. In Propaganda Technique in the World War, ' Lasswell examined propaganda techniques through a content analysis, and came to some striking conclusions. Lasswell was similar to Ellul, in that he showed that the content of war propaganda had to be pervasive in all aspects of the citizen's life in order to be effective. Furthermore, Lasswell sought to demonstrate that as more people were reached by this propaganda, the war effort would become more effective. Aside from understanding the content of propaganda, Lasswell was also interested in how propaganda could shape public opinion. This dealt primarily with understanding the effects of the media. Lasswell was particularly interested in examining the effects of the media in creating public opinion within a democratic system.…

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Paperback. Zustand: Good. First published in 1930, this classic study of personality types remains vital for the understanding of contemporary public figures. Lasswell's pioneering application of the concepts of clinical psychology to the understanding of powerbrokers in politics, business, and even the church offers insights into the careers of leaders as diverse as Adolf Hitler and Richard Nixon.…

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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Softcover
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Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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- Softcover
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Paperback. Zustand: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

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Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Softcover
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Zustand: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.

- Hardcover
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Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Hardcover
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Hardcover. Zustand: Fair. No Jacket. Missing dust jacket; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
Verlag: The Viking Press
- Softcover
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In den WarenkorbPaperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
Verlag: Viking Press
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In den WarenkorbZustand: Fair. Acceptable condition. Writing inside. Slightly dampstained. (leadership, psycology, family).

- Hardcover
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Hardcover. Zustand: Very Good. Hardcover with DJ. Pages are clean and unmarked. Covers like new. Binding is tight, hinges strong. Dust jacket shows light edge wear.; 100% Satisfaction Guaranteed! Ships same or next business day.

- Softcover
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Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Verlag: Routledge & Kegan Paul Limited, 1949
- Hardcover
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In den WarenkorbZustand: Good. 1949. 2nd Edition. 314 pages. No dust jacket. This is an ex-Library book. Green cloth. Library copy, with expected inserts, stamps and inscriptions. Library copy, with expected inserts, stamps and inscriptions. Pages and binding are presentable with no major defects. Minor issues present such as mild cracking, inscriptions, inserts, light foxing, tanning and thumb marking. Boards have mild shelf wear with light rubbing and corner bumping. Some light marking and tanning.…

- Hardcover
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Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Verlag: McGraw Hill, 1950
- Hardcover
- Erstausgabe
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In den WarenkorbHardcover. Zustand: Good. No Dust Jacket. First Edition. 259 pages. Ex-university library marks, light wear; some discoloring; a solid binding. No jacket. Quantity Available: 1. Category: Economics; Inventory No: 220718.

- Hardcover
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hardcover. Zustand: Very Good.

- Hardcover
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Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Hardcover
- Erstausgabe
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Zustand: Good. First Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.…
Verlag: Whittlesey House
- Hardcover
- Erstausgabe
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In den WarenkorbZustand: Fair. First edition copy. . No Dust Jacket Former Library book. Writing inside. Rear hinge cracked. (Political Science, Psychology).

Verlag: Stanford University Press, 1952
- Softcover
- Erstausgabe
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In den WarenkorbSoft cover. Zustand: Good. No Jacket. 1st Edition. Hoover Institute Studies, Series C, Symbols No. 2, January 1952 / **Veteran-Owned, Family-Run, Small Business in the Pacific Northwest** / Former library book.
Verlag: The Viking Press
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In den WarenkorbZustand: Fair. Acceptable condition. (political science, psychoanalysis) A readable, intact copy that may have noticeable tears and wear to the spine. All pages of text are present, but they may include extensive notes and highlighting or be heavily stained. Includes reading copy only books.

- Softcover
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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Verlag: University of Chicago Press, Chicago, 1977
- Softcover
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In den WarenkorbPaperback. Zustand: Very Good. Paperback. 443pp+ index. Wraps tanned with some foxing to the edges, else very good.

- Softcover
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Softcover. Zustand: Sehr gut. 204 p. Very good. Minimal wear. Sprache: Englisch Gewicht in Gramm: 380.

- Softcover
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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.