Hardcover. Zustand: Fair. Spuren von Feuchtigkeit / Nässe; Leichte Abnutzungen. The dynamic changes in the market and the competitive environment demand a reorientation of marketing strategies. Developing and cultivating direct customer relationships and building customer trust are becoming key success factors. With new technologies such as broadband internet and mobile communication, companies are able to create closer dialogs with key customers. These new technologies will have far-reaching consequences for marketing, sales and customer service. This book analyses the enduring changes marketing is undergoing and present the four most important new concepts: Holistic brand management, customer relationship marketing, real-time marketing and multi-channel marketing. The text is accompanied by selected case studies from all over the world.
Verlag: Cambridge University Press, 2010
ISBN 10: 0521184304 ISBN 13: 9780521184304
Sprache: Englisch
Anbieter: Books From California, Simi Valley, CA, USA
paperback. Zustand: Very Good.
Verlag: Princeton University Press, 2009
ISBN 10: 0691118671 ISBN 13: 9780691118673
Sprache: Englisch
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: Cambridge University Press, 2006
ISBN 10: 0521807239 ISBN 13: 9780521807234
Sprache: Englisch
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
EUR 28,27
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:0521807239.
Verlag: Cambridge University Press, 2006
ISBN 10: 0521807239 ISBN 13: 9780521807234
Sprache: Englisch
Anbieter: Prior Books Ltd, Cheltenham, Vereinigtes Königreich
EUR 32,30
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Like New. Reprint. A bright, clean hardback, firm and square with strong joints, just a few very minor rubs. Hence a non-text page is stamped 'damaged'. Despite such this book is actually nearly new condition. Thus it looks and feels unread with contents that are crisp, fresh and tight. Now offered for sale at a special bargain price.
Verlag: Princeton University Press, 2009
ISBN 10: 0691118671 ISBN 13: 9780691118673
Sprache: Englisch
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
EUR 45,20
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1700grams, ISBN:9780691118673.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 99,37
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 372 pages. 9.00x6.25x1.00 inches. In Stock.
Verlag: Springer Berlin Heidelberg, 2003
ISBN 10: 3540002855 ISBN 13: 9783540002857
Sprache: Englisch
Anbieter: Buchpark, Trebbin, Deutschland
Zustand: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher.
Verlag: Springer Berlin Heidelberg, Springer Berlin Heidelberg Jul 2003, 2003
ISBN 10: 3540002855 ISBN 13: 9783540002857
Sprache: Englisch
Anbieter: buchversandmimpf2000, Emtmannsberg, BAYE, Deutschland
Buch. Zustand: Neu. Neuware -The dynamic changes in the market and the competitive environment demand a reorientation of marketing strategies. Developing and cultivating direct customer relationships and building customer trust are becoming key success factors. With new technologies such as broadband internet and mobile communication, companies are able to create closer dialogs with key customers. These new technologies will have far-reaching consequences for marketing, sales and customer service. This book analyses the enduring changes marketing is undergoing and present the four most important new concepts: Holistic brand management, customer relationship marketing, real-time marketing and multi-channel marketing. The text is accompanied by selected case studies from all over the world.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 160 pp. Englisch.
Verlag: Springer Berlin Heidelberg, 2010
ISBN 10: 3642055516 ISBN 13: 9783642055515
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The dynamic changes in the market and the competitive environment demand a reorientation of marketing strategies. Developing and cultivating direct customer relationships and building customer trust are becoming key success factors. With new technologies such as broadband internet and mobile communication, companies are able to create closer dialogs with key customers. These new technologies will have far-reaching consequences for marketing, sales and customer service. This book analyses the enduring changes marketing is undergoing and present the four most important new concepts: Holistic brand management, customer relationship marketing, real-time marketing and multi-channel marketing. The text is accompanied by selected case studies from all over the world.
Verlag: Springer Berlin Heidelberg, 2003
ISBN 10: 3540002855 ISBN 13: 9783540002857
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The dynamic changes in the market and the competitive environment demand a reorientation of marketing strategies. Developing and cultivating direct customer relationships and building customer trust are becoming key success factors. With new technologies such as broadband internet and mobile communication, companies are able to create closer dialogs with key customers. These new technologies will have far-reaching consequences for marketing, sales and customer service. This book analyses the enduring changes marketing is undergoing and present the four most important new concepts: Holistic brand management, customer relationship marketing, real-time marketing and multi-channel marketing. The text is accompanied by selected case studies from all over the world.
Verlag: Princeton University Press, 2009
ISBN 10: 0691118671 ISBN 13: 9780691118673
Sprache: Englisch
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 119,55
Anzahl: 1 verfügbar
In den WarenkorbZustand: New. pp. xxi + 671 Illus.
Verlag: Princeton University Press, 2009
ISBN 10: 0691118671 ISBN 13: 9780691118673
Sprache: Englisch
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 111,19
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 688 pages. 10.10x7.10x2.00 inches. In Stock.
Verlag: Cambridge University Press, 2010
ISBN 10: 0521184304 ISBN 13: 9780521184304
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book is a collection of essays written in honor of Professor Peter C. B. Phillips of Yale University by some of his former students. The essays analyze a number of important issues in econometrics, all of which Professor Phillips has directly influenced through his seminal scholarly contribution as well as through his remarkable achievements as a teacher. The essays are organized to cover topics in higher-order asymptotics, deficient instruments, nonstationary, LAD and quantile regression, and nonstationary panels. These topics span both theoretical and applied approaches and are intended for use by professionals and advanced graduate students.
Verlag: Cambridge University Press, 2006
ISBN 10: 0521807239 ISBN 13: 9780521807234
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book is a collection of essays written in honor of Professor Peter C. B. Phillips of Yale University by some of his former students. The essays analyze a number of state of the art issues in econometrics, all of which Professor Phillips has directly influenced through his seminal scholarly contribution as well as through his remarkable achievements as a teacher. The essays are organized to cover topics in higher-order asymptotics, deficient instruments, nonstationary, LAD and quantile regression, and nonstationary panels. These topics span both theoretical and applied approaches.
Anbieter: moluna, Greven, Deutschland
Zustand: New. Presents an understanding of basic and advanced spaces through the application of the Metric Completion Theorem. This book focuses on examples from econometrics to explain topics in measure theory.Über den AutorDean Corbae.
Verlag: Princeton University Press Mär 2009, 2009
ISBN 10: 0691118671 ISBN 13: 9780691118673
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch. Zustand: Neu. Neuware - 'I've struggled in teaching a math for economics course for several years without an appropriate text. This book will remedy this problem and, more generally, will fill a gap that has existed in the profession for at least a decade.'--L. Joe Moffitt, University of Massachusetts.