Chris barin (3 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - Hiring designers can be tough. Use this book to learn how to: - find out what designs you need and what type of designer you're looking for;- discover the best places to hire designers and how to review their portfolio;- how to interview designers and make sure they're the right fit;- set the right price for your project;- find out how to run a successful project: from the brief, to wireframes, to mood boards, to giving feedback, to getting the deliverablesThis book is an absolute must for anyone that's looking to hire any type of designer (full time, part-time, in-house or remote). Learn how to get the most out of your designers and run smooth projects.A great design can improve your revenue by A LOT. It's one area where your investment can give you a 10x return. But finding the right designer and pointing him in the right direction is tricky. Use this book to properly manage any designer and any project.Avoid any embarrassment by learning all specific words designers use - you have a PDF attached. Learn how to talk to designers to get the result you're looking for!Use this book to lead your design project to success!Who this book is for: - Executives, project managers, entrepreneurs who need to hire designers- Companies that want to better onboard designers- Designers who want to see a different perspective of a project- Anyone who is looking to get the most out of a design project>Inside: - The words you need: moodboard, wireframe, raster versus vector, style guide, handoff- Why there is no such thing as a designer, and what to actually look for- Whether you need one at all, or Canva, AI and a template will do- Where to find them, how to read a portfolio, what the first call covers- Money: say your range out loud, who pays for what, what happens when it runs long- Who is allowed to approve the work, how to write the brief, which assets to hand over- Feedback, not immediately and not area by area. Speak in qualities. Classic or modern. Playful or sophisticated- How many rounds are reasonable, why you should not ask your neighbour, and how to end a project cleanly.…

Taschenbuch. Zustand: Neu. Neuware - You already paid for the click. Your store decides whether it becomes an order. Chris Barin founded and ran Ohvaz, a Romanian food brand, for five years. The online store reached roughly $850,000 a year, almost entirely through its own website and paid ads. In that time he hired a string of marketing agencies and wasted a lot of money learning one thing: great ads cannot save a poor website. He is an Adobe Certified Instructor with more than 300,000 students online. So this is not an advertising book. No CBO versus ABO. No carousel versus single image. It is the half you control. The math is simple. Traffic, times conversion rate, times average order value. You already pay for traffic. Take the same 1,000 visits from 2% to 3% and 20 orders become 30, without buying a single extra click. Inside: - A checkout that asks twenty-five fields for a jar of peanut butter, cut down field by field- Forms that guide instead of punish: labels above, real hints, validation that never blocks- Shipping, cash on delivery and five-dollar hosting: decisions that cap sales before the page loads- Mobile, where 60% to 95% of your ad clicks land. Turn off Wi-Fi and place a dummy order- Three seconds of hero, photos that answer questions, copy written for the decision- Free shipping thresholds, bundles, order bumps, post-purchase upsells- Speed, tracking, and urgency that is not a lieIt ends with a store audit and a checklist you work through with your shop open. No redesign. No new platform. No agency retainer.…

Taschenbuch. Zustand: Neu. Neuware - 20 October 2010, 10:46. A twenty-one-year-old in Bucharest registers on 99designs. No training. No desk, just an old extendable table and a wooden chair with no back rest. A CRT monitor that made everything look pink. A cracked copy of Photoshop, because $700 for a licence was out of the question. Three weeks later he won his first web design contest. The prize was $1,247. That was six months of pay for a door-to-door cosmetics salesman. Chris Barin is blunt about what this book is not. Not a self-help book. Not a get-rich programme. 'I've failed a lot and made a lot of mistakes, and most of them are in here.' Inside: - Bread and margarine, hand-me-down clothes, and ex-communist Romania in the 90s- The computer he begged for- 333 contests, 578 designs, 42 wins. A 13% win rate, and what losing that often does to your head- The back injury, the two hernias, and what they cost him- Everything he tried that did not work: the blog, poker, a bagel shop- A studio in a villa outside Bucharest turning Photoshop templates into Android apps, 120 million downloads, and the day Google Play took the whole portfolio away for life- Running a team. Being hated online. A quarter of a million euro lost on a food brand. Where the money actually wentNo mastermind. No networking. No mailing list. No rich friends. One self-taught skill and a very long stretch of work. Written by someone still in the middle of it, not from an exotic beach.…