Cai liping (24 Ergebnisse)

Hardcover. Zustand: Wie neu. 306 S. Like new. Shrink wrapped. Sprache: Englisch Gewicht in Gramm: 765.

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HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

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Zustand: As New. Unread book in perfect condition.

Zustand: New. In English.

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Hardback. Zustand: New. This volume presents the latest perspectives and practices on quality services and experiences in hospitality and tourism. It offers conceptual discourse, empirical evidence, application of existing and emerging theories, and considers the implications of practical findings to extend beyond the academic realm of service quality, and examine the quality issues of both services provided and experiences encountered across a wide spectrum of tourism sectors. As such, it provides new intelligence and contributes to the study of new consumers, as well as organizations and destinations that serve and host them.  The book continues the series' tradition of connecting scholarly works and real-world cases, with a unique mix of geographic representations. The majority of its chapters are drawn from the proceedings of the 2016 conference on Service Quality in Hospitality and Tourism: Experiencing Persian Heritage held in Isfahan, Iran. The regional focus of the conference is augmented in this book with contributions from elsewhere, resulting in a more diverse and global context for the treatment of quality services and experiences in hospitality and tourism.  The volume will appeal to academic scholars and industry professionals interested in exploring new frontiers of knowledge on the subject. Organized in three parts with distinctive themes, the chapters are appropriate course readings, either collectively or selectively, for undergraduate and graduate students in educational programs focusing on global curricula.…

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Zustand: As New. Unread book in perfect condition.

Zustand: New. This volume presents and analyses 17 examples of knowledge transfer from countries around the world to identify future directions for business and government managers and academic researchers. Effective Knowledge transfer provides an opportunity to address unprecedented societal, environmental and technological change and disruption. Series Editor(s): Cai, Liping; Jafari, Jafar. Series: Bridging Tourism Theory and Practice. Num Pages: 350 pages. BIC Classification: KJMV3; KNSG. Category: (P) Professional & Vocational. Dimension: 229 x 152. . . 2017. Hardcover. . . . . Books ship from the US and Ireland. …

Hardback. Zustand: New. There have been a number of sporadic and disconnected initiatives to improve knowledge transfer between the tourism academia, government and industry. This volume presents and analyses 17 examples of knowledge transfer from countries around the world to identify future directions for business and government managers and academic researchers. Many of the chapters were presented at the first t-Forum global conference. The chapters emphasise the value from academic leadership in developing cohesion and links amongst small business and government, and the importance of a shared innovative vision beyond individual private and public organization objectives. Successful initiatives rely on the personal characteristics of key stakeholders as well as institutional arrangements, emphasising action learning and challenging traditional academic research processes. Best practice knowledge transfer requires government, industry and academia in partnership engaged in open dialogue and debate for project success. Knowledge transfer provides an opportunity to address unprecedented societal, environmental and technological change and disruption.…

Hardcover. Zustand: Brand New. 314 pages. 9.00x6.00x1.00 inches. In Stock.

Zustand: gut. 2009. Tourism Branding: Communities in Action. (=Bridging Tourism Theory and Practice; Vol. 1). In englischer Sprache. pages.

Hardback. Zustand: New. This volume presents the latest perspectives and practices on quality services and experiences in hospitality and tourism. It offers conceptual discourse, empirical evidence, application of existing and emerging theories, and considers the implications of practical findings to extend beyond the academic realm of service quality, and examine the quality issues of both services provided and experiences encountered across a wide spectrum of tourism sectors. As such, it provides new intelligence and contributes to the study of new consumers, as well as organizations and destinations that serve and host them.  The book continues the series' tradition of connecting scholarly works and real-world cases, with a unique mix of geographic representations. The majority of its chapters are drawn from the proceedings of the 2016 conference on Service Quality in Hospitality and Tourism: Experiencing Persian Heritage held in Isfahan, Iran. The regional focus of the conference is augmented in this book with contributions from elsewhere, resulting in a more diverse and global context for the treatment of quality services and experiences in hospitality and tourism.  The volume will appeal to academic scholars and industry professionals interested in exploring new frontiers of knowledge on the subject. Organized in three parts with distinctive themes, the chapters are appropriate course readings, either collectively or selectively, for undergraduate and graduate students in educational programs focusing on global curricula.…

Hardcover. Zustand: Brand New. 297 pages. 9.25x6.25x1.00 inches. In Stock.

Hardcover. Zustand: Brand New. 385 pages. 9.00x6.00x1.00 inches. In Stock.

Zustand: New. Tzung- Cheng (TC) Huan is Professor at National Chiayi University, Taiwan, and former President of Tainan University of Technology, Taiwan. His research focuses on tourism management, hospitality education, and sustainable tourism develo.

Hardcover. Zustand: Brand New. 322 pages. 9.00x6.00x1.00 inches. In Stock.

Buch. Zustand: Neu. Neuware - This book explores how digital platforms are transforming the tourism landscape, influencing how destinations are perceived, experienced, promoted, and discussed. The chapters examine the powerful role of social media-from Instagram images and user-generated content to hashtags, online advocacy campaigns, and AI-driven image analysis-in shaping contemporary travel behaviour and destination management.Part I, Social Media Content, Perception, and Branding, examines how online content influences destination image, tourist perceptions, visitor behaviour, and branding strategies across cultural, natural, and culinary tourism contexts. Part II, Social Media Activism and Advocacy, investigates the growing role of digital platforms in encouraging ethical consumption, tourism boycotts, disaster communication, event advocacy, and social engagement, demonstrating how online communities can transform values into collective action. Part III, Social Media Influence on Tourist Behaviour and Destination Choice, explores how social media communications, online networks, personality traits, and emerging technologies shape destination choice, brand switching, travel intentions, and content-sharing behaviours.Bringing together cutting-edge research from diverse tourism settings around the world, this volume offers an integrated and accessible overview of the dynamic relationship between social media and tourism. It provides valuable insights for students, researchers, policymakers, and industry practitioners seeking to understand how digital technologies continue to redefine tourism experiences, destination competitiveness, and traveler decision-making in the twenty-first century.The chapters in this book were originally published in Tourism Recreation Research.…