Sprache: Englisch
Verlag: Harvard Business School Pr, 1994
ISBN 10: 0875843298 ISBN 13: 9780875843292
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business School Pr, 1994
ISBN 10: 0875843298 ISBN 13: 9780875843292
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business Review Press, 1993
ISBN 10: 0875843298 ISBN 13: 9780875843292
Anbieter: Better World Books: West, Reno, NV, USA
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Anbieter: Goodwill Northern Illinois, Rockford, IL, USA
Zustand: very_good. The book has been used but is in very good condition. There is no obvious damage to the cover and the dust jacket is included for hard covers. There are no missing or damaged pages and no underlining highlighting of text or writing in the margins. The imagery is a stock photo of the item.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business School Press, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
EUR 10,27
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Very Good. Customer Equity: Building and Managing Relationships As Valuable Assets This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Sprache: Englisch
Verlag: Harvard Business Review Press 01/01/1994, 1994
ISBN 10: 0875843298 ISBN 13: 9780875843292
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
EUR 11,89
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business School Press 01/06/2001, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
EUR 10,27
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
Sprache: Englisch
Verlag: Harvard Business Review Press 01/01/1994, 1994
ISBN 10: 0875843298 ISBN 13: 9780875843292
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
EUR 11,89
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
Sprache: Englisch
Verlag: Harvard Business School Press, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: Ammareal, Morangis, Frankreich
EUR 6,98
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Bon. Ancien livre de bibliothèque avec équipements. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations.
Sprache: Englisch
Verlag: Harvard Business School Press, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: Ammareal, Morangis, Frankreich
EUR 21,38
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations.
Sprache: Englisch
Verlag: Harvard Business School Pr, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 32,88
Anzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 228 pages. 9.25x6.25x1.00 inches. In Stock.
Sprache: Englisch
Verlag: Harvard Business School Pr, 1994
ISBN 10: 0875843298 ISBN 13: 9780875843292
Anbieter: Hubert Colau, LA BAZOCHE GOUET, Frankreich
Zustand: 2. Relià sous jaquette, parfait à tat.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2001
ISBN 10: 0875847641 ISBN 13: 9780875847641
Anbieter: De Boeken van Wouter, Amsterdam, NEDER, Niederlande
Please note: below is a general description of how we classify our condition types. If you would like a closer look or have any specific questions, please feel free to send us a message, and we will gladly check it for you. Condition descriptions: UsedlikeNew: Barely any signs of use, almost like new. UsedGood: May show some light signs of use, such as slight discoloration or a name written on the front endpaper, but generally no markings or notes in the text. UsedAcceptable: Book in acceptable condition. May show signs of use, such as some discoloration, reading creases in the spine, underlining, notes, slight dirt on edges, dog-eared pages, or a bent spine. New: Book is new. ON 21-3 260219.
Zustand: Sehr gut. 969 S. Alle Bücher & Medienartikel von Book Broker sind stets in gutem & sehr gutem gebrauchsfähigen Zustand. Unser Produktfoto entspricht dem hier angebotenen Artikel, dieser weist folgende Merkmale auf: Helle/saubere Seiten in fester Bindung. Leichte Gebrauchsspuren. Sprache: Englisch Gewicht in Gramm: 969 Gebundene Ausgabe, Maße: 19.05 cm x 3.18 cm x 24.77 cm.
Anbieter: Ammareal, Morangis, Frankreich
EUR 50,48
Anzahl: 1 verfügbar
In den WarenkorbSoftcover. Zustand: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2009. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2009. Ammareal gives back up to 15% of this item's net price to charity organizations.
Sprache: Englisch
Verlag: Springer-Verlag New York Inc., 2009
ISBN 10: 1441903321 ISBN 13: 9781441903327
Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 113,78
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: Speedyhen, Hertfordshire, Vereinigtes Königreich
EUR 116,75
Anzahl: 2 verfügbar
In den WarenkorbZustand: NEW.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 187,13
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Sprache: Englisch
Verlag: Springer US, New York, N.Y., 2009
ISBN 10: 1441903321 ISBN 13: 9781441903327
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Database Marketing | Analyzing and Managing Customers | Robert C. Blattberg (u. a.) | Taschenbuch | International Series in Quantitative Marketing | xxiv | Englisch | 2009 | Springer US, New York, N.Y. | EAN 9781441903327 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Sprache: Englisch
Verlag: Springer-Verlag New York Inc. Apr 2009, 2009
ISBN 10: 1441903321 ISBN 13: 9781441903327
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Neuware - Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today's organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise-from branding and promotion campaigns to supply chain management to employee training to new product development. Based on decades of collective research, teaching, and application in the field, the authors present the most comprehensive treatment to date of database marketing, integrating theory and practice. Presenting rigorous models, methodologies, and techniques (including data collection, field testing, and predictive modeling), and illustrating them through dozens of examples, the authors cover the full spectrum of principles and topics related to database marketing.'This is an excellent in-depth overview of both well-known and very recent topics in customer management models. It is an absolute must for marketers who want to enrich their knowledge on customer analytics.' (Peter C. Verhoef, Professor of Marketing, Faculty of Economics and Business, University of Groningen)'A marvelous combination of relevance and sophisticated yet understandable analytical material. It should be a standard reference in the area for many years.' (Don Lehmann, George E. Warren Professor of Business, Columbia Business School)'The title tells a lot about the book's approach-though the cover reads, 'database,' the content is mostly about customers and that's where the real-world action is. Most enjoyable is the comprehensive story - in case after case - which clearly explains what the analysis and concepts really mean. This is an essential read for those interested in database marketing, customer relationship management and customer optimization.' (Richard Hochhauser, President and CEO, Harte-Hanks, Inc.)'In this tour de force of carefulscholarship, the authors canvass the ever expanding literature on database marketing. This book will become an invaluable reference or text for anyone practicing, researching, teaching or studying the subject.' (Edward C. Malthouse, Theodore R. and Annie Laurie Sills Associate Professor of Integrated Marketing Communications, Northwestern University).
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 199,17
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 1st edition. 872 pages. 9.20x6.10x1.70 inches. In Stock.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Database Marketing | Analyzing and Managing Customers | Robert C. Blattberg (u. a.) | Taschenbuch | xxiv | Englisch | 2008 | Springer US | EAN 9780387725789 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Sprache: Englisch
Verlag: Springer New York, Springer New York, 2008
ISBN 10: 0387725784 ISBN 13: 9780387725789
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today's organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise-from branding and promotion campaigns to supply chain management to employee training to new product development. Based on decades of collective research, teaching, and application in the field, the authors present the most comprehensive treatment to date of database marketing, integrating theory and practice. Presenting rigorous models, methodologies, and techniques (including data collection, field testing, and predictive modeling), and illustrating them through dozens of examples, the authors cover the full spectrum of principles and topics related to database marketing.'This is an excellent in-depth overview of both well-known and very recent topics in customer management models. It is an absolute must for marketers who want to enrich their knowledge on customer analytics.' (Peter C. Verhoef, Professor of Marketing, Faculty of Economics and Business, University of Groningen)'A marvelous combination of relevance and sophisticated yet understandable analytical material. It should be a standard reference in the area for many years.' (Don Lehmann, George E. Warren Professor of Business, Columbia Business School)'The title tells a lot about the book's approach-though the cover reads, 'database,' the content is mostly about customers and that's where the real-world action is. Most enjoyable is the comprehensive story - in case after case - which clearly explains what the analysis and concepts really mean. This is an essential read for those interested in database marketing, customer relationship management and customer optimization.' (Richard Hochhauser, President and CEO, Harte-Hanks, Inc.)'In this tour de force of carefulscholarship, the authors canvass the ever expanding literature on database marketing. This book will become an invaluable reference or text for anyone practicing, researching, teaching or studying the subject.' (Edward C. Malthouse, Theodore R. and Annie Laurie Sills Associate Professor of Integrated Marketing Communications, Northwestern University).
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 279,19
Anzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 1st edition. 871 pages. 9.25x6.50x1.50 inches. In Stock.