bhatt snigdha (2 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware -The main objective of this research applies to new Products and Services launched in the market and how consumer''s attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness ¿ the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology.Books on Demand GmbH, Überseering 33, 22297 Hamburg 76 pp. Englisch.

Taschenbuch. Zustand: Neu. An Experimental research on Consumer Behavior; using Service and Product | How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study | Snigdha Bhatt | Taschenbuch | 76 S. | Englisch | 2011 | LAP LAMBERT Academic Publishing | EAN 9783844328066 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu.