EUR 1,28
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In den WarenkorbPaperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
EUR 6,16
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In den WarenkorbPaperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.4.
Verlag: John Wiley & Sons Inc, United States, New York, 2010
ISBN 10: 0470689757 ISBN 13: 9780470689752
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 5,09
Währung umrechnenAnzahl: 12 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Thetext is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new editionis amainstream text suitable for all business students studying strategy and marketing courses. Strategic Market Management: Global Perspectives is motivated by the strategic challenges created by the dynamic nature of markets. The premise is that all traditional strategic management tools either do not apply or need to be adapted to a more dynamic context. The unique aspects of the book are its inclusion of: A business strategy definition that includes product/market scope, value proposition, and assets and competences. A structured strategic analysis including a detailed customer, competitor, market, and environmental analysis leading to understanding of market dynamics that is supported by a summary flow diagram, a set of agendas to help start the process, and a set of planning forms. Concepts of strategic commitment, opportunism, and adaptability and how they can and should be blended together. Bases of a value proposition and strong brands. A strategy without a compelling value proposition will not be market driven or successful. Brand assets that will support a business strategy need to be developed. Creating synergetic marketing with silo organisations defined by products or countries. All organisations have multiple products and markets and creating cooperation and communication instead of competition and isolation is becoming an imperative. A global perspective is an essential aspect of this new edition. This reflects the lived experience of the student reader but also their likely professional challenges. This is achieved by the extensive use of new examples and vignettes. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Knopf Doubleday Publishing Group, 1960
ISBN 10: 0385096224 ISBN 13: 9780385096225
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 7,59
Währung umrechnenAnzahl: 3 verfügbar
In den WarenkorbZustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Gebraucht ab EUR 11,59
Mehr entdecken Softcover
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
EUR 6,93
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.
EUR 4,84
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In den WarenkorbOriginal Wraps. Zustand: Fine. No Jacket. First Edition. Fine first printing in original wrappers. An introduction to the work of 7 new poets.
Verlag: Oxford University Press Inc, 2023
ISBN 10: 0197531326 ISBN 13: 9780197531327
Sprache: Englisch
Anbieter: moluna, Greven, Deutschland
EUR 19,17
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In den WarenkorbKartoniert / Broschiert. Zustand: New. Über den AutorDavid Kirp is a Professor of the University and Professor Emeritus of Public Policy at the University of California at Berkeley. He is a member of the American Academy of Arts and Sciences and the National Academy of E.
Verlag: Random House
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
EUR 8,01
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.17.
Verlag: Random House
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
EUR 8,01
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.17.
Verlag: New York: Dolphin Books Doubleday & Company, o. J.
Anbieter: Antiquariat Lengelsen, Werdohl, Deutschland
EUR 12,00
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbTb. Ill. Okart. 517 S. Aus d. Nachlaß von Burkhard Tuschling. (Einband gebrauchsspurig. Buchblock gebrochen. Starke Anstr. sowie Randnotizen auf ca. 150 S. (Kuli, Blei, Textmarker)). (= A Dolphin Book C109).
Verlag: Dolphin Books
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
EUR 8,01
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbUnknown. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 0.5.
Verlag: Encyclopedia Britannica
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
EUR 6,67
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.64.
Verlag: John Wiley & Sons Inc, United States, New York, 2007
ISBN 10: 0470059869 ISBN 13: 9780470059869
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 23,05
Währung umrechnenAnzahl: 4 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The European edition of Strategic Market Management has been prepared with the objective of taking David Aakers outstanding and well-established textbook and presenting it to a European audience. It retains the culture of the original text, to maintain its accessibility and continue its emphasis on practical action. It has also kept the compactness, which has made it so popular with graduate and executive students and managers, while keeping a comprehensive coverage of major and emerging themes in strategy. The core value of the original text, that the development, evaluation and implementation of business strategies are essential to successful management, is also retained in the European edition. The book is essential reading for any management or business school course that focuses on the management of strategies. It is especially appropriate for marketing strategy, strategic management and business policy courses. It is also designed to be used by managers who need to develop strategies or who run a small business and want to improve their strategy development and planning processes. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: The Modern Library
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
EUR 6,93
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Fair. No Jacket. Missing dust jacket; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.06.
Verlag: The Modern Library
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
EUR 6,93
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Fair. No Jacket. Missing dust jacket; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.06.
Verlag: The Modern Library
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
EUR 6,93
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.06.
EUR 18,01
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. g-22 edition. 224 pages. 8.00x5.25x0.57 inches. In Stock.
Verlag: Doubleday, Doran & Company, Inc., 1935
Anbieter: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irland
EUR 21,54
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbZustand: Good. 1935. Hardcover. Clean copy in original cloth covers with gilt title to spine. Covers sunned to spine and showing some age. Previous owner's name to FFEP. Lacking dust wrapper but remains a good copy. . . . .
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 19,64
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 216 pages. 8.00x5.25x0.54 inches. In Stock.
Anbieter: moluna, Greven, Deutschland
EUR 31,83
Währung umrechnenAnzahl: Mehr als 20 verfügbar
In den WarenkorbKartoniert / Broschiert. Zustand: New.
Verlag: Rowman & Littlefield Publishers (edition Sixteenth), 2023
ISBN 10: 1538183714 ISBN 13: 9781538183717
Sprache: Englisch
Anbieter: BooksRun, Philadelphia, PA, USA
EUR 25,61
Währung umrechnenAnzahl: 3 verfügbar
In den WarenkorbPaperback. Zustand: As New. Sixteenth. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported.
EUR 11,25
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In den WarenkorbZustand: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Verlag: Durrant Publishing Aug 2014, 2014
ISBN 10: 1905946384 ISBN 13: 9781905946389
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
EUR 33,59
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbTaschenbuch. Zustand: Neu. Neuware.
Verlag: Irish Academic Press [&] Hermathena Trinity College Dublin, 1986. 9780716523956, 1986
ISBN 10: 0716523957 ISBN 13: 9780716523956
Sprache: Englisch
Anbieter: Rothwell & Dunworth (ABA, ILAB), Dulverton, Vereinigtes Königreich
Erstausgabe
EUR 24,22
Währung umrechnenAnzahl: 1 verfügbar
In den Warenkorb1st edn. 8vo. Original gilt lettered red cloth (Fine in lightly worn glassine cover). Pp. 171, with b&w illus (previous owner's neat inscription on front free endpaper).
Verlag: Oxford University Press Inc, 2022
ISBN 10: 019765200X ISBN 13: 9780197652008
Sprache: Englisch
Anbieter: moluna, Greven, Deutschland
EUR 38,85
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In den WarenkorbZustand: New. Über den AutorDavid Kirp is a Professor of the University and Professor Emeritus of Public Policy at the University of California at Berkeley. He is a member of the American Academy of Arts and Sciences and the Nati.
EUR 37,66
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.65.
Verlag: Encyclopedia Britannica, Inc
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
EUR 22,22
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.56.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 37,89
Währung umrechnenAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
EUR 43,52
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbBuch. Zustand: Neu. Neuware.
Verlag: The Royal Philharmonic Society, 1998-2002. *, 2002
Anbieter: Travis & Emery Music Bookshop ABA, London, Vereinigtes Königreich
EUR 30,21
Währung umrechnenAnzahl: 1 verfügbar
In den Warenkorb5 vols. Small 8vo 28, 15,15, 20 and 19 pages. Stapled wrappers, some very light wear.