Seongseop (sam) kim (23 Ergebnisse)

Zustand: New.

Zustand: New.

Paperback. Zustand: Brand New. 128 pages. 11.00x8.25x0.29 inches. In Stock.

Paperback. Zustand: Brand New. 158 pages. 11.00x8.25x0.37 inches. In Stock.

HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. Seongseop (Sam) Kim is Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University. He is a prolific author in the field of tourism and hospitality and is on the editorial board of multiple international journ.

Zustand: New. Seongseop (Sam) Kim is Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University. He is a prolific author in the tourism and hospitality field. He is on the editorial board of multiple international journals.

Taschenbuch. Zustand: Neu. Future of Tourism Marketing | Seongseop Kim (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2023 | Routledge | EAN 9781032008387 | Verantwortliche Person für die EU: Taylor and Francis, Taylor & Francis Verlag Gmbh, Kaufingerstr 24, 80331 München, gpsr[at]taylorandfrancis[dot]com | Anbieter: preigu. …

Taschenbuch. Zustand: Neu. Visual Media and Tourism | Seongseop Kim (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2023 | Routledge | EAN 9780367770143 | Verantwortliche Person für die EU: Taylor and Francis, Taylor & Francis Verlag Gmbh, Kaufingerstr 24, 80331 München, gpsr[at]taylorandfrancis[dot]com | Anbieter: preigu. …

Zustand: New. In English.

Zustand: NEW.

Hardcover. Zustand: Brand New. 208 pages. 9.00x6.00x0.75 inches. In Stock.

Gebunden. Zustand: New.

Zustand: New. 2023. hardcover. . . . . . Books ship from the US and Ireland.

Buch. Zustand: Neu. Neuware - Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less well explored. Little is known about the marketing efforts and practices, along with the successes and challenges, countries in the East and Southeast Asia have been experiencing. This book aims to address this oversight by exploring the marketing approaches, techniques and tools used by various countries in the region both collectively and individually to manage their tourism offerings and position them in the global tourism market: China, Hong Kong, Indonesia, Japan, Korea, Macau, Mongolia, Myanmar, Vietnam.It offers a contemporary and insightful look at the various case studies in East and Southeast Asia using inter-disciplinary perspectives and a range of methodological approaches and tools. The book: - Provides case studies developed by tourism researchers who are experts in their researched context countries;- Focuses on several countries at different stage of development;- Explores specific marketing strategies in East and Southeast Asian destinations, considering global trends and forces to fully understand the marketing environment.The book will be of interest to tourism marketing researchers, practitioners, academics, undergraduate and postgraduate students who will find these insightful contemporary case studies useful in the classroom.…

Buch. Zustand: Neu. Tourism Marketing in East and Southeast Asia | Dimitrios Stylidis (u. a.) | Buch | CABI Regional Tourism Series | Einband - fest (Hardcover) | Englisch | 2023 | CABI Publishing | EAN 9781800622142 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu. …

Zustand: New.

Zustand: New.

Einband - fest (Hardcover). Zustand: New. Seongseop (Sam) Kim is Professor, School of Hotel and Tourism Management, The Hong Kong Polytechnic University. He is a prolific author in the field of tourism and hospitality and is on the editorial board of multiple international journ.

Zustand: New. In English.

Buch. Zustand: Neu. Neuware - Marketing in the tourism and hospitality industry has transformed with the development of digital marketing tools and the evolution of social culture. Recently, the advent of new technologies such as smartphones, artificial intelligence, virtual reality, robots, and new GIS systems has created more possibilities for marketing innovations. Advancements in information technology are leading to changes in business processes, service standards, and management mindsets. Meanwhile, consumers are also adapting to the new marketing paradigm. Researchers are interested in studying this newly-emerging and unpredictable business environment, customer decision making, new management tactics, and business analytic strategies.…

Zustand: New.

Hardcover. Zustand: Brand New. 148 pages. 11.00x8.25x0.75 inches. In Stock.