When Sparks Fly : Igniting Creativity in Groups

Leonard, Dorothy; Swap, Walter C.

ISBN 10: 0875848656 ISBN 13: 9780875848655

Verlag: Harvard Business School Press, 1999

Sprache: Englisch

Gebraucht Zustand: Very Good Hardcover

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Beschreibung

Sound publication with clean pages and clear content. Typical (but minmal) library markings. Marginal edge wear to Dust jacket.

Bestandsnummer des Verk�ufers 236251

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Bibliografische Details

Titel

When Sparks Fly : Igniting Creativity in Groups

Verlag

Harvard Business School Press

Ver�ffentlichungsdatum

1999

Sprache

Englisch

ISBN-10

0875848656

ISBN-13

9780875848655

Bindung

hardcover

Zustand

Very Good

Zustand des Schutzumschlags

Good

Buchtyp

Ex-Library

Verk�uferkataloge

Business/Management

�ber diesen Titel

Inhaltsangabe

Where do the best creative ideas come from? Most managers assume that it's the readily identifiable "creative types" that offer the quickest route to out-of-the-box thinking. Yet, say Dorothy Leonard and Walter Swap, most innovations spring from well-led group interactions. The authors sweep aside conventional thinking about creativity and offer proven strategies for stimulating and directing the group dynamics that lie at the heart of innovative thinking. When Sparks Fly outlines and analyzes each step in the creative process and gives practical suggestions for managing teams. According to Fortune, "The insights in the lively book could turbocharge your team (and maybe even your career)."

�ber die Autorin bzw. den Autor

Dorothy Leonard is the William J. Abernathy Professor of Business Administration Emerita at Harvard Business School. Walter Swap is the former dean of The Colleges and professor of psychology at Tufts University.

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