I THINK WE'RE WASTING THE CHANCE OF A LIFETIME.This is an urgent call to do the work we're hiding from, a manifesto about living with things that might not work and embracing tension when doing your art.
The book:

Is in full color throughout. It feels more like a high-end magazine than a book, and I think even people who hesitate to buy and read books will be engaged by this one.
The format is new for me and as far as I know, no author has written a book quite this way.
It pushes us to dig deep inside so we can do better work and impact the things we care about.
Is urgent, personal, in-your-face and as honest as I could make it.

�ber die Autorin bzw. den Autor

Seth Godin is the author of Tribes, The Dip, Purple Cow, All Marketers Are Liars and other international bestsellers that have changed the way business people think and act. He's the most influential business blogger in the world and consistently one of the twenty-five most widely read bloggers in the English language. He's also the founder and CEO of Squidoo.com and a very popular speaker. He lives in Westchester, New York.

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