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Turn Your Ideas into Millions: Selling and Marketing Your Idea or Product

Masters, Kate

Verlag: Citadel Pr, Secaucus, N.J., 1994
ISBN 10: 0806515252 / ISBN 13: 9780806515250
/ Gebraucht / Zustand: Very Good / Hardcover
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Titel: Turn Your Ideas into Millions: Selling and ...

Verlag: Citadel Pr, Secaucus, N.J.

Erscheinungsdatum: 1994

Einband: Hardcover

Zustand: Very Good

Auflage: 1st Edition


0806515252 First edition. Very good. Quality, Value, Experience. Media Shipped in New Boxes. Buchnummer des Verkäufers BING7406954

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Inhaltsangabe: Everyone's heard those "rags to riches" stories, but they always seem to apply to someone else. Now anyone can turn their idea, product, or invention into a million dollars with some help from this new Learning Annex title. Offers a step-by-step course taking the reader from idea to product to incoming cash.

From Library Journal: Masters tells how to take an idea from the drawing board to production, explaining about patents, trademarks, financing, production, advertising, and, finally, expanding your new business. The problem is that her book is barely over 100 pages. Providing no detail, Masters does nothing more than define each stage of the process; many subjects, such as the development process, are covered in only one paragraph. Her favorite tactic is to say that you can hire a consultant to do the work and that you can find the consultant in the yellow pages. Of some value as a good outline of what is required to make an idea become a product and a good source for learning the vocabulary of the marketing, financing, and production of a product, this is too skimpy in the end to offer much help. A marginal purchase for collections on small business.
Joel Jones, Jefferson Cty. P.L., Arvada, Col.
Copyright 1994 Reed Business Information, Inc.

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