Tourism: Principles, Practices, Philosophies
Goeldner, Charles R.; Ritchie, J. R. Brent
ISBN 10: 1118071778 ISBN 13: 9781118071779
Verlag: Wiley, 2011
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Hardcover
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Beschreibung
Beschreibung:
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G1118071778I3N00
Inhaltsangabe:
The 12th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. Written in global terms, it provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry. Among the topics given expanded coverage in this edition are: B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.
Über die Autorin bzw. den Autor:
CHARLES R. GOELDNER, PH.D., is Professor Emeritus of Marketing and Tourism at the Leeds School of Business, University of Colorado at Boulder. He is also the founding editor of the Journal of Travel Research.
J. R. BRENT RITCHIE, PH.D., the founding Chair of the United Nations World Tourism Organization (UNWTO) Tourism Education Council, holds the Professorship in Tourism Management, and is Chair of the World Tourism Education and Research Centre at the University of Calgary, Alberta, Canada.
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Bibliografische Details
Titel: Tourism: Principles, Practices, Philosophies
Verlag: Wiley
Erscheinungsdatum: 2011
Einband: Hardcover
Zustand: Good
Zustand des Schutzumschlags: No Jacket