Tourism Management: An Introduction
Inkson, Clare; Minnaert, Lynn
ISBN 10: 1526423898 ISBN 13: 9781526423894
Verlag: SAGE Publications Ltd, 2018
Neu
Softcover
Verkäufer
Majestic Books, Hounslow, Vereinigtes Königreich
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Beschreibung
Beschreibung:
pp. 464. Bestandsnummer des Verkäufers 379358416
Inhaltsangabe:
An introductory text that gives its reader a strong understanding of the dimensions of tourism, the industries of which it is comprised, the issues that affect its success, and the management of its impact on destination economies, environments and communities.
Now in a full colour design, the new edition features a clear focus on the issues affecting 21st century tourism, providing students with extensive coverage on the effects of globalisation and global conflict; sustainability and climate change; developments in digital technology and the rise of the sharing economy.
International case-studies and snapshots (mini-case studies) are used throughout and have been taken from around the globe, including the US, China, Russia, Gambia, Bhutan, Cuba, Singapore, New Zealand, Australia, Caribbean, Canada and the UK, and from companies including TUI, Airbnb and Marriot.
The accompanying Online Resources include PowerPoint slides and an Instructor's Manual for lecturers and additional case studies, useful video links, and web links for students.
Suitable for students new to tourism studies.
Über die Autorinnen und Autoren:
Clare Inkson is a Senior Lecturer in Tourism at the University of Westminster in London. She has extensive experience of working in tourism in operational and marketing roles in the UK and overseas, for tour operators, wholesalers and travel agencies. Her research interests include tourism distribution channels, destination marketing and the tourism sharing economy.
Professor Lynn Minnaert is the Head of Subject, Tourism and Languages, at Edinburgh Napier University′s Business School. Her research specialism is social inclusion and social sustainability in tourism and events: she has conducted research projects into social tourism, the social impacts of the Olympics and social legacy initiatives in the meetings industry. She has lectured in tourism and events management at undergraduate and postgraduate levels in the UK, the US and in a range of different countries – this international perspective is reflected in this book.
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Bibliografische Details
Titel: Tourism Management: An Introduction
Verlag: SAGE Publications Ltd
Erscheinungsdatum: 2018
Einband: Softcover
Zustand: New
Auflage: 2. Auflage