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Tips on Type.

Gray, B.S.

ISBN 10: 0853315612 / ISBN 13: 9780853315612
Verlag: Lund Humphries, London, first edition, 1989, 1989
Gebraucht Softcover
Verkäufer Wykeham Books (LONDON, Vereinigtes Königreich)

AbeBooks Verkäufer seit 12. Juli 2001

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Versand: EUR 12,92 Von Vereinigtes Königreich nach USA Versandziele, Kosten & Dauer
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Laminated wrappers, 4to, 128 pp, ills. From the blurb: "Once upon a time knowledge of type and how it is organised was restricted almost exclusively to printers and graphic designers. Now, with the advent of desktop publishing, a vast multitude of communicators in offices and homes find themselves involved with type and are often slightly daunted by the terminology inherited from the past. In this book, Bill Gray lucidly sets out the fundamentals in a 'user-friendly' way, ranging from the classical type designs to digital and computer-assisted typesetting. Profusely illustrated with samples, the topics include: How calligraphy relates to type / Classification of type styles / Tools / Parts of typefaces / The size of type / The x-height of type / Dimensions of type / Spacing / Text and display / Design of text / ITC typefaces / Numbers / Picking a typeface / Design of paragraph mass / Design of first lines of paragraphs / Achieving emphasis / Designing large first letters of text / How to indicate text type on layouts / Designing display headlines / How to comp a display headline / Typographic devices / Copy-fitting / Fun and games with words / Making a character counting scale / Proofreaders' marks / Tips on copy-fitting / Typewriter composition / Variations of one typeface / Electronic typesetting / Digital typesetting / Computer-assisted phototypesetting / Typographic layouts / What type styles express / Typefaces designed by the author / Dry-transfer type." Near Very Good, tiny chip to fore-edge of rear wrapper. Buchnummer des Verkäufers ABE-19837

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Bibliografische Details

Titel: Tips on Type.

Verlag: Lund Humphries, London, first edition, 1989

Erscheinungsdatum: 1989

Einband: Soft cover

Über diesen Titel


A concise introduction to the time-honored fundamentals of typography and the digital revolution.

Some things never change: the anatomy of type, type classification, the principles of layout and legibility of the printed page. Other aspects of typography have been revolutionized by the computer and the rise of desktop publishing. This handy guide provides a rundown of the history of type, traditional usage, and the changes wrought by the widespread practice of typesetting by nonprofessionals. Calligraphy and b/w drawings throughout

About the Author:

Bill Gray worked for Norcross and ran a freelance graphic design business.

Scott Wills runs a graphic design business in Chicago.

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