No other rhetorical reader offers this much accessible writing instruction at such an affordable price. With engaging readings, innovative classroom exercises, and effective writing assignments, Subject & Strategy guides students in selecting, practicing, and mastering writing strategies that suit their subject and purpose. More than 90 readings usefully model how the rhetorical patterns work alone and together in successful writing. The praised �Writers on Writing� chapter motivates students to see themselves as writers, and thorough coverage of reading and writing, research, documentation, and grammar provides a foundation for success in the course. Now with multimodal e-Page readings that take advantage of what the Web can do, the book does more than ever to help your students read and write effectively.

�ber die Autorin bzw. den Autor

Paul Eschholz and Alfred Rosa are professors emeriti of English at the University of Vermont. They have directed statewide writing programs and conducted numerous workshops throughout the country on writing and the teaching of writing. Eschholz and Rosa have collaborated on a number of best-selling texts for Bedford/St. Martin's, including Subject & Strategy, Eleventh Edition (2008); Outlooks and Insights: A Reader for College Writers, Fourth Edition (1995); with Virginia Clark, Language Awareness, Tenth Edition (2009); and, with Virginia Clark and Beth Simon, Language: Readings in Language and Culture, Seventh Edition (2007).

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