Strategy and Planning: A Manager's Guide (CBI Series in Practical Strategy) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .

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Bibliografische Details

Titel: Strategy and Planning: A Manager's Guide (CBI Series in Practical Strategy)
Verlag: John Wiley & Sons
Erscheinungsjahr: 2000
Sprache: Englisch
ISBN-10: 0471500062
ISBN-13: 9780471500063
Einband: Paperback
Zustand: Very Good

�ber diesen Titel

Inhaltsangabe

This exceptionally useful and concise book provides essential information for managers and practitioners of strategic management, particularly those requiring a bird's-eye view of the whole subject, who have neither the time nor the inclination to read the encyclopaedic tomes that are available. The style is practical, without sacrificing integrity, and references are made to the important sources in the literature. Strategy and Planning: A Manager's Guide takes the reader through a number of issues and steps in the development of corporate strategy, the book explores strategic thinking in the context of marketing, manufacturing, finance and human resources. The final chapter is optional, for those who are interested in an ongoing process of strategic planning.

�ber die Autorin bzw. den Autor

DAVID HUSSEY is a well-known international authority on strategic management, with experience as both a practitioner in and a consultant to major companies from many industries, including 18 years spent with Harbridge House. He is author or editor of over 25 books on strategy or management development. One of the founders of the Strategic Planning Society, and a director of the Japan Strategic Management Institue, he is currently visiting professor in strategic management in Nottingham Business School. He is also editor of Croner's Journal of Professional HRM and former editor of the Journal of Strategic Change.

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