The Strategy Book

Max McKeown

ISBN 10: 0273757091 ISBN 13: 9780273757092

Verlag: Ft Pr, 2012

Sprache: Englisch

Zustand: Gebraucht - Gut Softcover

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Beschreibung

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.96.

Bestandsnummer des Verk�ufers G0273757091I4N00

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Bibliografische Details

Titel

The Strategy Book

Verlag

Ft Pr

Erscheinungsjahr

2012

Sprache

Englisch

ISBN-10

0273757091

ISBN-13

9780273757092

Einband

Paperback

Zustand

Very Good

Zustand des Schutzumschlags

No Jacket

Verk�uferkataloge

�ber diesen Titel

Inhaltsangabe

Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies.

It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use � you�ll find yourself referring back to them again and again.

�ber die Autorin bzw. den Autor

Max Mckeown is an author, consultant and popular speaker in the strategy field. He shares cutting edge research with clients in the real world of major corporations. Max has a PhD and MBA with a speciality in strategy and strategic change. His clients sit across multiple sectors including: Microsoft, Virgin, Sun International, 2012 Olympics, Toyota and TopShop. He is the author of several books including E-Customer, Why They Don�t Buy, Unshrink and The Truth about Innovation.

www.maxmckeown.com

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