Strategic Management : Principles and Practice. Dieser Artikel ist nicht verfügbar.
Sprache: Englisch
Verlag: Cengage Learning, 2014
- Softcover
- Gebraucht
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
Verkäufer/-in mit 5 Sternen
Verkäufer:in bei ZVAB seit 13. Oktober 2008
Nicht verfügbar
Softcover
Zustand: Gebraucht - Gut
EUR 5,77
Artikelbeschreibung des Verkäufers
Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Bestandsnummer des Verkäufers 39770474-20
- Titel
- Strategic Management : Principles and Practice
- Autor
- Chau, Vinh, Witcher, Barry
- Verlag
- Cengage Learning
- Erscheinungsjahr
- 2014
- Zustand
- Very Good
- Einband
- Softcover
- Sprache
- Englisch
- ISBN-10
- 1408063956
- ISBN-13
- 9781408063958
- Auflage
- 2. Auflage
- Artikelgewicht
- 1,323 Pfund
- Abmessungen
- N/A
What purpose does Strategic Management serve in modern businesses? Why do different businesses have different strategies? Is traditional strategic thinking still relevant for today? This dynamic textbook looks at strategy from a local to a global level, and uses real-life examples of businesses and individuals to provide an up-to-date view of Strategic Management in the current economic environment. In this new edition of Strategic Management: Principles and Practice, Barry J. Witcher and Vinh Sum Chau offer a practical and thought-provoking analysis of what Strategic Management is and how it can be put to good use.
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Über die Autorin bzw. den Autor
Dr Barry J. Witcher is Reader in Strategic and General Management at the Norwich Business School, University of East Anglia (UEA).
Dr Vinh Sum Chau is Senior Lecturer in Strategy at the University of Kent’s Business School and faculty member of the UK ESRC Centre for Competition Policy (CCP)
Dr Vinh Sum Chau is Senior Lecturer in Strategy at the University of Kent’s Business School and faculty member of the UK ESRC Centre for Competition Policy (CCP)
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