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Keeping in view the requirement of various management schools and professionals, this book presents dynamically changing policies, strategies, business models, frameworks and practices of corporate enterprises in India and abroad in an interesting and stimulating manner. The concepts are structured around the decision making process with suitable examples to enlighten students and managers with practices and techniques of making business strategies in today?s competitive environment. The book includes 13 real-life Indian cases to provide an invaluable opportunity to the readers to apply their theoretical knowledge in solving business problems by analysing strategic issues of specific organizations. Besides management studies, the text will also prove useful to the students of commerce and allied areas. KEY FEATURES : Discusses new paradigms of managing challenges in corporate enterprises. Includes a separate chapter on strategies of Mergers and Acquisitions. Highlights strategy execution and implementation factors. Emphasizes organizational culture and its relevance in organizational effectiveness. Contents Preface ? Acknowledgements Section I: Introduction 1. New Paradigms of Managing Challenges to Indian Corporate Enterprises 2. Concept and Components of Strategic Management 3. Strategic Management Process? A Synoptic View 4. Corporate Governance in Corporate Enterprises Section II: Scanning Business Environment-Processes and Techniques 5. Scanning Macro Environment 6. Scanning Competitive Environment 7. Scanning Internal Environment 8. Value Creation and Competitive Advantage Section III: Dynamics of Strategy Making 9. Formulating Corporate Objectives 10. Developing Competitive Strategy for a Firm 11. Crafting Corporate Strategy 12. Devising Strategy for a Diversified Company 13. Making Strategy for Mergers and Acquisitions 14. Designing Strategy for Entering Overseas Market 15. Strategy and Corporate Social Responsibility Section IV: Strategy Implementation and Strategic Audit 16. Strategy Implementation?A Synoptic View 17. Organising for Competitive Advantage 18. Cultural Dynamics and Strategy Execution 19. Strategy Execution through Leadership 20. Strategic Audit and Recycling Section V: Real Life Indian Cases in Strategic Management 21. A Guide to Using the Case Studies in Strategic Management Index Printed Pages: 464. Buchnummer des Verkäufers 41601
Titel: Strategic Management: Concepts, Skills and ...
Verlag: PHI Learning
Auflage: First edition.