In a chaotic world, we all crave simplicity. We don’t want to waste time reconfiguring our smartphones, fumbling over digital printers, or plodding through online forms while deadlines bear down on us. We want technology that works.

Yet the harder we try to create simple user experiences, the more we tie ourselves up in knots. We are undermined by demands to cram in more features, or lured into approaches that turn out to be more complex than ever.

Simplicity is a discipline that can be learned. This book shows you how–with humor, powerful examples, quotes, and case studies.

This new edition has been updated to provide fresh advice for teams struggling to satisfy the conflicting demands of their stakeholders; it addresses important trends in technology; and it shows how four simple rules of simplicity can be applied to new and emerging types of interaction.

More information at: www.simpleandusable.com

�ber die Autorin bzw. den Autor

Giles Colborne has spent his career making technology simple to use. He is CEO of cxpartners, an experience design consultancy based in the United Kingdom that helps organizations located all over the world to plan, create, and manage elegant services that their customers love.

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