A respected expert on memory describes how the brain stores and recalls information as he describes seven key problems with memory--transience, absent-mindedness, blocking, misattribution, suggestibility, bias, and persistence.

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Daniel L. Schacter is chairman of the Psychology Department at Harvard University. He has previously written Searching for Memory, which received praise as a New York Times Notable Book of the Year and one of Library Journal�s Best Science and Technology Books of the Year. The book won the American Psychological Association�s William James Book Award and received outstanding reviews in The New Yorker and Publishers Weekly. Schacter was the keynote speaker at the American Psychological Association�s 2000 conference and has appeared on 20/20, NBC�s Sunday Today, the Discovery Channel, the Learning Channel, and, with Alan Alda, on PBS�s Scientific American Frontiers.

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