Service is Front Stage

Beschreibung:

This item is printed on demand - Print on Demand Titel. Neuware -This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 176 pp. Englisch. Bestandsnummer des Verkäufers 9781349282494

Diesen Artikel melden

Inhaltsangabe:

Über die Autorin bzw. den Autor: JAMES TEBOUL is a professor at INSEAD, France in the field of Operations and Service Management. His main areas of research are supply chain management, quality management and management of services. Teboul has been the Director of the INSEAD International Executive Programme and a consultant to industrial & service organizations. He is a member of the editorial board of the International Journal of Service Industry Management and a leading business author and expert.