David Peoples reveals how you can reach the decision makers at thetop and clinch the sale. It's tougher than ever to win over today'scustomers, but it helps to have David Peoples on your side. Thisinternationally known author, speaker, and sales trainer hasalready trained over 8,000 IBM salespeople in his highly successfulsales program. He gives you proven strategies for getting your footin the top executive's door, building a relationship, and makingthe sale. In Selling to the Top, he tells you: * How to quickly identify the decision makers * How to figure out who is the Dominant Influencer (DI) * How to meet Mr./Ms. Big (it's much easier than you think) * How to size up Mr./Ms. Big before you've met * How to develop a detailed plan for calling on executives and howto talk their language by knowing their goals * Everything you'll need to know about the art of persuasion,including how to win, three things that are necessary to persuadeanother person, how to build trust, and the five most powerfulbuying motives * How to differentiate yourself from your competitor. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verk�ufers GOR005303170

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Titel: Selling to the Top: David Peoples' Executive...

Verlag: John Wiley & Sons Inc, United States, New York

Erscheinungsdatum: 1993

Einband: Paperback

Zustand: Very Good

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David Peoples reveals how you can reach the decision makers at thetop and clinch the sale. It's tougher than ever to win over today'scustomers, but it helps to have David Peoples on your side. Thisinternationally known author, speaker, and sales trainer hasalready trained over 8,000 IBM salespeople in his highly successfulsales program. He gives you proven strategies for getting your footin the top executive's door, building a relationship, and makingthe sale. In Selling to the Top, he tells you:
* How to quickly identify the decision makers
* How to figure out who is the Dominant Influencer (DI)
* How to meet Mr./Ms. Big (it's much easier than you think)
* How to size up Mr./Ms. Big before you've met
* How to develop a detailed plan for calling on executives and howto talk their language by knowing their goals
* Everything you'll need to know about the art of persuasion,including how to win, three things that are necessary to persuadeanother person, how to build trust, and the five most powerfulbuying motives
* How to differentiate yourself from your competitor

�ber die Autorin bzw. den Autor:

DAVID A. PEOPLES is an internationally known author and speaker on the subject of presenting, persuading, and winning. As IBM's first consulting instructor, he trained over 8,000 IBM salespeople. He is also the author of the bestselling books Supercharge Your Selling: 60 Tips in 60 Minutes and Presentations Plus, winner of the Maventec Award.

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