The Routledge Companion to Arts Marketing (Routledge Companions in Marketing, Advertising and Communication). Dieser Artikel ist nicht verfügbar.The Routledge Companion to Arts Marketing (Routledge Companions in Marketing, Advertising and Communication)

Analysing the complex intersections between artists, creatives and markets, this new edition addresses the world that is emerging following a global crisis. It will continue to inform the next generation of students, scholars, policy makers and administrators in arts marketing, management and entrepreneurship across the creative industries.

Ian Fillis is Professor of Entrepreneurship, Liverpool John Moores University, UK.

Boram Lee is Senior Lecturer in Arts and Cultural Management, University of South Australia, AU.

Adelina Broadbridge taught and researched at the Institute for Retail Studies and Marketing, University of Stirling, UK.