Return on Principle : 7 Core Values to Help Protect Your Money in Good Times and Bad

David J. Scranton (CLU, ChFC, CFP®, CFA, MSFS) is an author, market analyst, and independent financial advisor with 30 years of experience in the financial services industry.  David maintains a private practice in Connecticut.  He also  is  the founder of New York-based Sound Income Strategies, a Registered Investment Advisory firm specializing in the active management of individual fixed-income securities. In addition,  Scranton founded  the Florida-based Advisors’ Academy, a prestigious training and marketing organization for elite financial advisors nationwide who specialize in helping clients create “defensive,” income-generating savings and investment plans for retirees and near retirees.  .  Scranton adopted his progressive business model prior to the 2000-2003 market crash, enabling him to protect many of his clients from damaging losses.  A highly sought-after market expert who frequently shares his insights on CNBC, Fox Business, Bloomberg and other outlets, Scranton is also host of his own TV show reaching over 40 M HH, entitled, The Income Generation,airing every Sunday at 10am on Newsmax (Cable Direct TV, Verizon and DISH), and author of the acclaimed book Stop the Financial Insanity: How to Keep Wall Street’s Cancer from Spreading to Your Portfolio.