Inhaltsangabe
This is a concise yet comprehensive guide to feeds and syndication for content professionals, web developers and marketing teams who want to understand what RSS and content syndication is, how it works, what it can for them, and how they can get it up and running. The feed formats and vocabularies are covered in depth, and the book does require some familiarity with XML, but no scripting or development expertise is necessary.
The book starts by analyzing the need to distribute content that RSS emerged to meet. It outlines in development of the various formats as way of understanding how the technology map of today came about. The current status of the leading formats is summarized succinctly.
Then RSS is examined in detail. The XML vocabulary and document structure is examined and explained clearly. Each element is illustrated with carefully chosen examples. The changes through RSS 0.9x to 2.0 are covered in depth as are extensions and modules such as BitTorrent, EasyNews and others.
The book then goes on to examine the richness and complexity of RSS 1.0 and 1.1, again covering both how design decisions were made, then covering the XML structure in depth. The same in depth treatment is then given to Atom, comparing and contrasting the formats where appropriate.
Über die Autorin bzw. den Autor
Heinz Wittenbrink was born in 1956 in Mulheim (Ruhr region). He studied literature and philosophy and worked as an editor and then a senior editor for the Bertelsmann Group. He was responsible for several CD ROMs with encyclopedic content, and later, for the development of the first free German encyclopedic website http://www.wissen.de. In 2000 he moved to a Munich-based web agency, and in 2002, founded his own company for online publishing. Since 2004 he has been a professor for web publishing at the University for Applied Sciences in Graz/Austria. He has written books and online teaching material on XML, HTML and CSS. Heinz used RSS for the first time when he developed a news service for a major German magazine publisher. He sees the ease of use and the extensibility of modern syndication formats as their major advantages. He is convinced that RSS and its successors will soon develop from syndication formats used in special contexts (news publishing, weblogs, and so on) to general formats for publishing and archiving online content.
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