Understand better what is happening inside your business and identify the real improvement priorities. "You get what you measure," says the old adage. But is your organisation getting what it needs from its existing performance measurement system? Many organisations have tried various scorecarding approaches, but have found that they didn’t deliver what they wanted. Others have found that 1990s frameworks are inadequate for today’s increasingly complex business environment of multiple priorities and stakeholders. Apart from shareholders and customers, several other stakeholders have a vital role to play today – such as employees, intermediaries, suppliers, alliance partners, regulators and communities. Stakeholder relationship management is the key to successfully navigating the many pitfalls of managing in this new and rapidly evolving climate. The Performance Prism presents an innovative and practical solution to this phenomenon and provides the answers to contemporary managing-with-measures challenges. It puts key stakeholders, and managing the organisation’s relationship with each of them, centre stage with a novel framework. And, unlike some other approaches to the subject, it provides a level of granularity that allows you to implement it successfully. Just another management theory? On the contrary, the authors – from Cranfield School of Management’s Centre for Business Performance – explain what you need to do, why it needs to be done, and how to do it, illustrated with many examples of both best and worst practice. We have been informed that some of the CD Roms supplied with this book have had faults. If this is the case with your copy, please contact our Customer Service Team on +44 (0)1279 623923 enq.orders@pearsoned-ema.com for a replacement CD Rom and quote the number ISBN 027366347X.

�ber die Autorin bzw. den Autor:

Andy Neely is Director of the Centre for Business Performance at Cranfield School of Management, Professor of Operations Strategy and Performance and Managing Partner of The Performance Practice. Prior to joining Cranfield Andy held a lecturing position at Cambridge University, where he was a Fellow of Churchill College. He has been researching and teaching in the field of business performance measurement and management since the late 1980s and also co-ordinates the PMA, an international network for those interested in the subject. Andy has authored over 100 books and articles, including 'Measuring Business Performance', published by the Economist. He is widely recognised as one of the world's leading authorities on performance measurement and brings a wealth of practical experience to his teaching and research, derived from his experiences as a consultant to numerous global organisations.

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