Titel: Package, Position, Profit: How to Build a Legal Practice the 21st Century Wants to Buy
Verlag: Globe Law and Business Ltd
Erscheinungsjahr: 2017
Sprache: Englisch
ISBN-10: 1783582820
ISBN-13: 9781783582822
Einband: PAP
Zustand: New

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This book has been written to show you how to package and position your firm in a way that will allow you to profit from your efforts.

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Douglas McPherson has worked with professional services firms for over 20 years, first as head of sales and marketing for Intellectual Property Publishing, then as the commercial director of Lloyds of London’s Marine Intelligence Unit. Doug is now a director of Size 10� Boots, a business development agency that works solely with professional services firms. Size 10� Boots works with law firms, patent and trade mark attorneys, chambers, and accountancy practices all over the UK. They deliver professional services in sales and marketing skills, strategic marketing advice, and tactical support, including training and personal coaching for professionals at all levels.

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