Citing the examples of such figures as Bill Gates, Warren Buffett, and Oprah Winfrey, a guide to taking informed risks identifies twelve steps that can help people minimize risk while maximizing benefits, in a guide complemented by humorous anecdotes and brain teasers.

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Eileen C. Shapiro enjoyed a long career at McKinsey & Co. and is now president of The Hillcrest Group Inc., a strategic consulting firm. She is the author of Fad Surfing in the Boardroom.

Howard H. Stevenson is the Sarofim-Rock Professor at Harvard Business School and senior associate provost for Harvard University.

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Make Your Own Luck: 12 Practical Steps to Taking Smarter Risks in Business

Eileen Shapiro; Howard H. Stevenson

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