NeuroSelling : Mastering the Customer Conversation Using the Surprising Science of Decision-Making

Beschreibung

Neuware - Your business lives and dies by your customer conversations.Shouldn't you have those down to a science If you're tired of having to justify your price.of offering discounts to close the deal.of long sales cycles.of customers who can't seem to make a decision, then you need NeuroSelling®, the only customer conversation tool grounded in neuroscience and behavioral psychology.But NeuroSelling® is more than just theory-it's a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services, manufacturing, and engineering.Start communicating in a way that:Builds personal and professional trust fasterNaturally drives urgency to buyCreates an automatic commitment to changeIn this book, you'll also read the stories of a sales rep who went from the bottom half of his sales organization to becoming rep of the year, as well as the dark-horse executive candidate who became CEO, chosen over three more experienced leaders.No matter your situation, successful selling begins and ends with the customer conversation. Bestandsnummer des Verkäufers 9781733787024

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