Mastering Strategy: Insights from the World's Greatest Leaders and Thinkers. Dieser Artikel ist nicht verfügbar.
Sprache: Englisch
Verlag: McGraw-Hill Companies, 2003
- Hardcover
- Gebraucht
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta
Verkäufer:in bei ZVAB seit 24. März 2009
Zustand: Gebraucht - Gut
EUR 6,70
Artikelbeschreibung des Verkäufers
Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Bestandsnummer des Verkäufers G0071402861I4N01
- Titel
- Mastering Strategy: Insights from the World's Greatest Leaders and Thinkers
- Autor
- Rigsby, Jeffrey; Greco, Guy
- Verlag
- McGraw-Hill Companies
- Erscheinungsjahr
- 2003
- Zustand
- Very Good
- Schutzumschlag
- No Jacket
- Einband
- Hardcover
- Sprache
- Englisch
- ISBN-10
- 0071402861
- ISBN-13
- 9780071402866
- Artikelgewicht
- 1 Pfund
Up-to-the-minute examples of market-leading companiesand strategistsin action
Strategy that is both creative and pragmatic is today's number one competitive edge. It has been the driving force behind the success of firms, such as McDonald's and Microsoft, and executives like Sam Walton and Jack Welch. Mastering Strategy examines best practices and examples from these and other companies, CEOs, and academics, and details how executives can benchmark them to overcome new questions and problems in today's harder-faster-smarter world.
From achieving market leadership to managing change, today's business leaders must not only stay atop the latest trends, but also understand and improve the core issues that drive their organizations. By distilling scores of resources into one powerful volume, authors Jeffrey Rigsby and Guy Greco have produced a guidebook for creating new and exciting corporate strategy. Examples include:
- Strategies of corporations such as Nike and Proctor & Gamble
- Insights of CEOs from Bill Hewlett to Ray Kroc
- Wisdom of thought leaders from Warren Bennis to Robert Kaplan
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Über die Autorin bzw. den Autor
Jeffrey A. Rigsby is co-founder, CEO, and president of business knowledge consultancy Virtual CEO, Inc. An executive advisor to the Creative Technology Degreed Program at the University of California, Irvine, he has been featured in Investor's Business Daily, eCompany, and other local and national publications.
Guy Greco is co-founder and executive vice president of Virtual CEO and has more than two decades of experience in organizational effectiveness. He is a frequent speaker for Fortune 500 companies as well as the Department of Defense, and has consulted with a number of global of organizations focusing on organizational development.
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