Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bestandsnummer des Verk�ufers D14A-04382

Verk�ufer kontaktieren

Diesen Artikel melden

Bibliografische Details

Titel: Marketing: A Guide to the Fundamentals: A ...

Verlag: Wiley-VCH

Erscheinungsdatum: 2009

Einband: Softcover

Zustand: Very Good

�ber diesen Titel

Inhaltsangabe:

Book by Forsyth Patrick

Rese�a del editor:

The late great Peter Drucker defined marketing as “looking at the business through the customers’ eyes.” Even though organizations are becoming increasingly customer-focused, marketing is still one of the most misunderstood areas of business.

This guide explains what marketing is and the techniques marketers use. Topics covered include:
� The marketing mix
� Pricing policy
� Different methods of market research

This guide to the fundamentals will be invaluable for anyone aiming to excel in a customer-focused organization.

��ber diesen Titel� kann sich auf eine andere Ausgabe dieses Titels beziehen.

Anbieterinformationen

With 3 stores less than 1 hour outside the DC/Metropolitan area (1 in Gaithersburg, 1 in Frederick and 1 in Hagerstown, MD), we have the largest selection of books in the tri-state area. Wonder Book and Video has been in business since 1980 and online since 1997. We have over 1 Million books for sale on our website and another 1 Million books for sale in our 3 locations. Items on Abe are not necessarily in stock at our retail locations. Please do not call the stores to place orders for Abe Books sales. We have a very active online inventory and as such, we can receive multiple orders for the same item. We fill those orders on a first come first serve basis, but will refund promptly any items that are out of stock. Since 1980 it has always been about the books. ALL kinds of books from 95 cent children's paperbacks to five figure rare and collectibles. A merging of the old and new is where we started, and it is where we are today. Our retail stores have always been places where a reader can rush in looking for a title needed for a term paper that is due the next day, or where bibliophiles can get lost "in the stacks" for as long as they wish. In 2002 USAToday recognized us as "1 of 10 Great Old Bookstores", and we have been featured in numerous other newspaper and TV stories including Washington Post and CSpan. Members ABAA, ILAB.

Zur Homepage des Verk�ufers

Verbandsmitglied

Verbandsmitglieder verpflichten sich, h�chste Standards einzuhalten. Sie garantieren die Echtheit aller zum Verkauf angebotenen Objekte. Ihre Objektbeschreibungen sind sachkundig und genau, etwaig vorhandene M�ngel oder Restaurationen werden offengelegt. Die Ansetzung der Verkaufspreise erfolgt nach akkurater Recherche. Alle Verk�ufe werden stets fair und redlich abgewickelt.

Unternehmensdaten des Verk�ufers

Wonder Book
Wonder Book and Video, 1550 Tilco Drive, Frederick, MD, 21704, U.S.A.

Gesch�ftsbedingungen:

We want you to be satisfied with the book you order. Our general description is
conservative and the book should be as good or better than our general
description
may indicate.

As we often get many requests for the same book, in some cases the book may
already be sold. We will email you regarding the availability.

RETURNS are cheerfully accepted up to 30 days. We ship out within 1-2 business
days and U.S. Standard Shipments usually arrive within 6-9 business days,
Priority 3-6. We want you to be...

Mehr Information

Versandinformationen:

STANDARD DOMESTIC U.S. SHIPPING IS FREE. Priority Shipping is only $6.99 for first item, $1 each additional. Orders ship within 2 business days. Shipping outside of U.S. is typically between $8-13 and takes between 8-15 business days. Heavier books may require additional shipping. Faster Needs Please Inquire.

Zahlungsarten
akzeptiert von diesem Verk�ufer

Zu Kaufgesuchen hinzuf�gen

Verwandte Artikel zu Marketing: A Guide to the Fundamentals: A Guide to...

Marketing: A Guide to the Fundamentals: A Guide to the Fundamentals

Forsyth, Patrick

Gebraucht - Softcover

Unternehmensdaten des Verk�ufers