Inhaltsangabe:
The Contents of this book are self-explaining since each page includes a single couplet written originally in Urdu, but transliteration is provided in English and Hindi. Secondly, the couplet's poetic translation is written, and lastly, the interpretation in the form of management lesson is given. In writing this book numerous poems written by various poets are referred, and selected exclusive couplets are added with due care and concern about their content, script, and authors' name. An extraordinary effort is made in providing the explanations. The pages are independent and uniquely crafted. different approach is followed in developing the contents and presenting this book. Concepts on organisation and its structure, management principles and functions, human resources management concepts and functions, marketing concepts and functions, finance concepts, organisational behaviour, development and culture, project management, and management ethics are invariable parts of this book. The subjects are crystal clear, and they can impact on the readers’ mind since the relationship between poetry and management is evident. This book is different from the conventional ones on management since the approach is unique. The topics are worth for academic and professional discussions because the themes are crystal clear that can impact on the business readers’ mind strongly. So, this is beneficial for professional in all areas like engineers, lawyers, public administrators, and bureaucrats, medical and healthcare personnel. How to uses this book is not at all an issue. The reader will find no difficulty in tracing the exact lesson. The index is meticulously crafted to make references easier.
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