Made from Scratch: The Legendary Success Story of Texas Roadhouse

Kent Taylor

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Sprache: Englisch

Verlag: Simon & Schuster, 2021

1982185708 / 9781982185701

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Artikelbeschreibung des Verkäufers

From the founder and CEO Kent Taylor, the incredible long-shot success story of Texas Roadhouse, where crazy works. In Long Shot, the late business maverick Kent Taylor tells the legendary story of Texas Roadhouse and, in the process, reveals its recipe for success: embracing unorthodox--some might say crazy--business practices. Because isn't it a little crazy for a company to do almost no advertising? Is it lunacy to give away free peanuts and rolls and keep prices low, even as costs rise, or to keep the menu basically the same since it opened? Does it fly in the face of reason to prohibit coats and ties at headquarters and to have a CEO who dressed like he was part of the landscaping crew? These business practices might be unconventional, but for Kent and Texas Roadhouse, they worked. What Kent and his Roadies cooked up is an island of misfits who are cool with being different. They're crazy about having fun, but serious about following meticulous recipes to serve up hand-cut steaks, fall-off-the-bone ribs, made-from-scratch sides, ice-cold beer, and irresistible fresh-baked bread. It's Legendary Food, Legendary Service, the Texas Roadhouse way. The year 2020 was set to be one of the best in the company's history. When Covid-19 hit, everything changed except Kent's principles. To keep paying people, Kent donated his entire 2020 salary and bonus to frontline employees. While casual dining restaurants overall saw a 60 percent drop in traffic during the pandemic, Texas Roadhouse was back in the black a few weeks after shutdown. To understand how this company became a staple of American dining and survived a once-in-a-lifetime pandemic, Kent takes a trip back in time to offer the lessons learned from his pathbreaking life, revealing how a distracted kid from Louisville, Kentucky, created anything worthwhile at all. You'll see how it was a long shot. …

Bestandsnummer des Verkäufers CIN1982185708VG

Titel
Made from Scratch: The Legendary Success Story of Texas Roadhouse
Autor
Kent Taylor
Verlag
Simon & Schuster
Erscheinungsjahr
2021
Zustand
Very Good
Einband
Hardback
Sprache
Englisch
ISBN-10
1982185708
ISBN-13
9781982185701

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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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