Logo Design Love: A guide to creating iconic brand identities

David Airey

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Sprache: Englisch

Verlag: Pearson Education (US), 2014

0321985206 / 9780321985200

Serie: Buch 98 von 141 - Voices That Matter

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Completely updated and expanded, the second edition of David Airey?s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects?including sketches and final results of his own successful designs?he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you?ll learn: Best practices for extending a logo into a complete brand identity systemWhy one logo is more effective than anotherHow to create your own iconic designsWhat sets some designers above the rest31 practical design tips for creating logos that last.…

Bestandsnummer des Verkäufers 00110374987

Titel
Logo Design Love: A guide to creating iconic brand identities
Autor
David Airey
Verlag
Pearson Education (US)
Erscheinungsjahr
2014
Zustand
Good
Einband
Paperback
Sprache
Englisch
ISBN-10
0321985206
ISBN-13
9780321985200
Auflage
2. Auflage
Serie
Buch 98 von 141: Voices That Matter

World of Books (was SecondSale)

Montgomery, IL, USA

Verkäufer/-in mit 5 Sternen

AbeBooks-Verkäufer/-in seit 20. Dezember 2007

Versandkosten innerhalb von USA

Artikel4 bis 12 Werktage3 bis 6 Werktage
Erster ArtikelEUR 0,00EUR 9,62
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