Jan Tschichold and the New Typography: Graphic Design Between the World Wars

Paul Stirton

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Sprache: Englisch

Verlag: Yale University Press, 2019

0300243952 / 9780300243956

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An original account of the life and work of legendary designer Jan Tschichold and his role in the movement in Weimar Germany to create modern graphic design Richly illustrated with images from Jan Tschichold?s little-known private collection of design ephemera, this important book explores a legendary figure in the history of modern graphic design through the artists, ideas, and texts from the Bauhaus that most influenced him. Tschichold (1902?1974), a prolific designer, writer, and theorist, stood at the forefront of a revolution in visual culture that made printed material more elemental and dynamic. His designs were applied to everyday graphics, from billboard advertisements and business cards to book jackets and invoices. This handsome volume offers a new understanding of Tschichold?s work, and of the underlying theories of the artistic movement he helped to form, by analyzing his collections: illustrations, advertisements, magazines, and books by well-known figures, such as Kurt Schwitters, El Lissitzky, Aleksandr Rodchenko, and László Moholy-Nagy, and lesser-known artist-designers, including Willi Baumeister, Max Burchartz, Walter Dexel, and Piet Zwart. This book also charts the development of the New Typography, a broad-based movement across Central Europe that included ?The Ring,? a group formed by Schwitters in 1927. Tschichold played a crucial role in defining this movement, documenting the theory and practice in his most influential book, The New Typography (1928), still regarded as a seminal text of graphic design.Published in association with the Bard Graduate CenterExhibition Schedule:Bard Graduate Center, New York (02/15/19?07/07/19).…

Bestandsnummer des Verkäufers 00110400818

Titel
Jan Tschichold and the New Typography: Graphic Design Between the World Wars
Autor
Paul Stirton
Verlag
Yale University Press
Erscheinungsjahr
2019
Zustand
Very Good
Einband
Paperback
Sprache
Englisch
ISBN-10
0300243952
ISBN-13
9780300243956

World of Books (was SecondSale)

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Verkäufer:in bei ZVAB seit 20. Dezember 2007

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