ISBN 10: 0195529081 / ISBN 13: 9780195529081
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Inhaltsangabe: Issue and Crisis Management: Exploring Issues, Crises, Risk and Reputation is also available as an ebook.The intersection of issues and crises management with risk and reputation is one of the most dynamic and challenging areas of professional communication.Written by one of Australia's leading experts in issue and crisis management, this book introduces and examines each of these elements, and explores their relationship as an integrated model within the broader contexts of public relations, communication and management. It provides comprehensive analysis and discussion of theoretical perspectives and current field research, and introduces industry examples of best practice. Issue and Crisis Management equips students and practitioners with key knowledge and skills to manage the communication process within organisations, and inform strategic responses to issues and crises. Key featuresCase studies at the end of each chapter connect theory to practical examples from the Asia Pacific regionDiscussion of the role and impact of social media usage is incorporated throughoutKey points, activities and discussion questions support student learningIncludes a fully-worked example of a detailed issue management plan.

Inhaltsangabe: Where issues and crisis management intersect and converge with risk and reputation is one of the most dynamic and challenging areas of management and professional communication. Moreover, the new Process Approach to issue and crisis management reveals that these disciplines are not separate activities but form part of a continuum of management responsibilities which comprise a comprehensive response to events or developments which threaten organisational reputation or success Issues and Crisis Management: Exploring Issues, Crises, Risk and Reputation introduces and explores each element, while at the same time emphasising the relationship between them all.

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Tony Jaques
ISBN 10: 0195529081 ISBN 13: 9780195529081
Neu Taschenbuch Anzahl: 2
(Einbeck, Deutschland)

Buchbeschreibung OXFORD UNIVERSITY PRESS ACADEM Okt 2014, 2014. Taschenbuch. Buchzustand: Neu. 245 x 169 x 18 mm. Neuware - Dr Tony Jaques is a consultant specialising in issue and crisis management and lectures in postgraduate programmes at universities in Melbourne, Australia. Since working as Asia-Pacific Issue Manager for an American multinational, he has established an international reputation in the field, with speaking engagements and publications in leading academic journals, as well as book chapters in Australia, Britain and the United States. He is a former Englisch. Artikel-Nr. 9780195529081

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