Introduction to Qualitative Research Methods in Psychology, gives you a solid foundation in the key principles of qualitative research. This easy-to-follow textbook provides practical guidance through the core methods of data collection, data analysis, and report writing in qualitative research, encouraging you to successfully carry out your own research.

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Dennis Howitt was a Reader in Psychology at Loughborough University, chartered forensic psychologist and fellow of the British Psychological Society, with a specific interest in the study of mass communications and the application of psychology to social issues.

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