Company financial reports are a key resource for investors, helping them uncover priceless information about a company’s profitability, or lack thereof, from the figures as well as through other non-monetary indicators. Details of lawsuits, changes in accounting methods, liquidations, and mergers and acquisitions can all be ways of detecting red flags if you know where to look.
However the jargon and financial footnotes in financial reports can be difficult to decipher, and this For Dummies guide on the subject will help readers to understand company reports and make sensible investment choices based on publicly held information.
Taking you step-by-step through the finer points of financial reports, this straightforward guide will help you get to grips with the most accurate way to wade through the numbers, judge a company’s performance, and make profitable investment decisions.
This UK Adaptation focuses on the UK financial market, with the FTSE index as the focus of the book.
Alan Bonham: Since qualifying as a Chartered Accountant, most of Alan’s time has been spent training others. He was a Director at Anderson’s Tutors Limited where he prepared students for ICAEW exams. From there, he joined Neville Russell where he became Training Manager. He then spent 16 years as a freelance lecturer and training consultant specialising in audit and accounting topics.
Most recently, Alan was Director of Training for SWAT Ltd. As part of his role, he was responsible for the development of SWAT’s national programme of CPD training as well as presenting a number of courses himself. Alan had been Managing Director of Pentagon Training Ltd until the company was acquired by SWAT in October 2005.
Alan is now working again as a freelance lecturer – he is one of the few lecturers who can make auditing interesting. He also advises firms on their audit procedures and offers practical help in achieving compliance in a cost-effective manner. He has also worked with non-accountants, and is the co-author with Ken Langdon of
Smart Things to Know about Business Finance which also demystifies the language of finance.
Ken Langdon: With a background in technology, Ken has been a trainer and consultant to many of the computer majors around the world. He has lectured in the USA, Australia, and all over the Far East and Europe.
In particular he has taught finance for non-financial managers and worked hard on explaining how the slightly esoteric world of finance reflects the real life world of businesses.
He is the author of a number of books on this and related topics.
Lita Epstein ran the financial accounting lab when she worked as a teaching assistant as she completed her MBA programme at Emory University’s Goizueta Business School. After receiving her MBA, she managed finances for a small, non-profit organisation, and the facilities management section of a large medical clinic.
Now she enjoys helping people develop good financial, investing, and tax planning skills. She designs and teaches online courses on topics such as investing for retirement, getting ready for tax time, and finance and investing for women. She is the author of Streetwise Crash Course MBA and Streetwise Retirement Planning (Adams Media Corporation). Lita is the co-author of Trading For Dummies (Wiley), and Teach Yourself Retirement Planning in 24 Hours (Penguin Putnam).
