Titel: International Business: Environments and Operations (International Edition)
Verlag: Pearson
Erscheinungsjahr: 2003
Sprache: Englisch
ISBN-10: 0131217267
ISBN-13: 9780131217263
Einband: Paperback
Zustand: Very Good
Gewicht: 1470 Gramm

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For undergraduate and graduate courses in International Business.

This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.

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For undergraduate and graduate courses in International Business. This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.

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