Influence: Science and Practice: International Edition

Cialdini, Robert B.

ISBN 10: 0205663788 ISBN 13: 9780205663781
Verlag: Pearson Academic
Gebraucht Paperback

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The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Bestandsnummer des Verkäufers GOR003752896

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Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request).

 

Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say “yes.” Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion.

 

Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

Über die Autorin bzw. den Autor:

Robert B. Cialdini is Regents’ Professor of Psychology and Marketing at Arizona State University, where he has also been named W. P. Carey Distinguished Professor of Marketing.  He has taught at Stanford University and Harvard’s Kennedy School of Government.  He has been elected president of the Society of Personality and Social Psychology.  He is the recipient of the Distinguished Scientific Achievement Award of the Society for Consumer Psychology, the Donald T. Campbell Award for Distinguished Contributions to Social Psychology, and the (inaugural) Peitho Award for Distinguished Contributions to the Science of Social Influence. 

            Dr. Cialdini attributes his interest in social influences to the fact that he was raised in an entirely Italian family, in a predominantly Polish neighborhood, in a historically German city (Milwaukee), in an otherwise rural state.

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Titel: Influence: Science and Practice: ...
Verlag: Pearson Academic
Einband: Paperback
Zustand: Good

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Cialdini, Robert B.
Verlag: Pearson
ISBN 10: 0205663788 ISBN 13: 9780205663781
Gebraucht Softcover

Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich

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Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. wbs9477100525

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Robert B. Cialdini, PhD
ISBN 10: 0205663788 ISBN 13: 9780205663781
Gebraucht Paperback

Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich

Verkäuferbewertung 5 von 5 Sternen 5 Sterne, Erfahren Sie mehr über Verkäufer-Bewertungen

Paperback. Zustand: Very Good. Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say yes to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say yes. Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR001951605

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EUR 6,42 shipping
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Cialdini, Robert B.
Verlag: Pearson
ISBN 10: 0205663788 ISBN 13: 9780205663781
Gebraucht Softcover

Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich

Verkäuferbewertung 5 von 5 Sternen 5 Sterne, Erfahren Sie mehr über Verkäufer-Bewertungen

Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Ex library copy with usual stamps & stickers. Artikel-Nr. wbs4133565251

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