AI Impacts on Market Analysis and Investment Strategy

Artificial intelligence (AI) is transforming financial markets by changing how information is analyzed, interpreted, and applied to investment decisions. As advances in machine learning and data analytics continue to reshape the financial landscape, organizations are increasingly relying on intelligent systems to identify patterns, evaluate market conditions, and support strategic decision-making. This growing integration of AI is creating new opportunities for investors while also challenging traditional approaches to market analysis and portfolio management. At the same time, the rapid pace of technological change is raising important questions about transparency, reliability, and the future role of human expertise in investment processes. Understanding the evolving relationship between AI and financial decision-making has therefore become essential in today's increasingly data-driven investment environment. AI Impacts on Market Analysis and Investment Strategy provides a comprehensive and practice-oriented examination of how AI is reshaping market analysis and investment strategy. By bringing together insights from finance, technology, and investment practice, this book offers an integrated perspective on the growing role of AI in financial decision-making. Covering topics such as adaptive portfolio management, investor psychology, and stock price forecasting, this book is an indispensable academic resource for graduate and doctoral students, investment professionals, portfolio managers, financial analysts, market research professionals, asset managers, wealth management practitioners, quantitative analysts, FinTech professionals, financial data analysts, advisory professionals, policymakers and more.

Soly Mathew Biju CEng MBCS CITP FBCS(UK) FHEA (UK) is a Ph.D. in Computer Science and also an MBA in IT management with 27 years of experience including work at industry and academia. She is currently an Associate Professor at the Faculty of Engineering and Information Sciences, University of Wollongong in Dubai. She worked as the Director for Computer Science(aka Discipline leader)2022-2024.Dr Biju has achieved the CEng status awarded by Engineering Council (UK). She also has achieved the Chartered IT Professional status which is a symbol of excellence in the field of IT and is also an ISTQB-certified software testing professional. She is a Fellow BCS (UK) which is the highest professional award given by professional bodies. She is also a Fellow Higher Education Academy, UK. HEA Fellowship demonstrates a personal and institutional commitment to professionalism in learning and teaching in higher education. It demonstrates commitment to teaching, learning and the student experience, through engagement in a practical process that encourages research, reflection and development. Dr Biju has been in the field of the field of teaching, training, network administration and software development since 1999. Prior to joining UOWD, she worked for various universities including University of Wales, Robert Kennedy College and Champlain College. She is a certified online instructor and has worked extensively on online teaching methods and online material design and development. In the industry, Dr Biju was responsible for leading two teams (Windows NT and Lotus Notes) for British Airways at Heathrow UK, and Pune, India She has conducted a number of workshops on e-learning, WebCT and Blackboard at UOWD and at other universities and a number of technical workshops for faculty and students. She was nominated for the Teaching Excellence and Research Excellence awards at UOWD on numerous occasions and received the prestigious Teaching Excellence Award in 2012, 2015 and 2019. She was also awarded the prestigious Amity Global Academic Excellence award in 2020. Her research interests include machine learning, data security, software testing, cryptography, e-learning, innovations in teaching, agile software development, online teaching, network security and programming techniques. She has papers published in reputed journals and books and presented and reviewed papers at national and international conferences and journals. She has been a scientific and organizing committee member and session chair and content chair on various reputed national and international conferences. She has won a number of research grants and patents for her research proposals and is also an editor for various technical books in IGI.

Dr Sangeeta Trott is a Professor in Marketing and Dean Research and Innovation at ITMskills university, Mumbai India. She has more than 22 years of experience in Teaching and Research. Dr Sangeeta Trott is a post doctorate in commerce and management from Indian Council of Social Science Research, New Delhi. She is the recipient of Reserve Bank of India Scholarship Scheme of Faculty Members of Academic Institutes, 2016 and worked onvarious funded project on Online Gaming Addiction from Academy of Marketing Science, USA, Ministry of Corporate Affairs project and Indian Council of Social Science Research (ICCSR) Viksit Bharat Project@2047. Dr Sangeeta Trott has over 30 papers in reputed journals including journals like Journal of Product and Brand management Addictive Behaviours, Journal of International Marketing, International Marketing Review ,International Journal of Consumer Studies and many others. She has presented over 40-50 papers in national and international conferences. Dr Sangeeta Trott has also conducted number of Faculty development programs on research related topics like ; Writing research papers, Working on funded projects and many others .She has also authored a book “ Brand Equity-An Indian Perspective” Published by Pearson Hall of India. Dr Sangeeta Trott has been invited as a speaker for various seminars in various colleges in Mumbai .She has also been the convenor of national conference organized at ITM and has also chaired sessions in various conferences in India. Her main areas of interest includes, Branding, sustainability, societal challenges and others.