The Illuminated Brand. Dieser Artikel ist nicht verfügbar.
Sprache: Englisch
Verlag: Sigma Press, 2021
- Softcover
- Gebraucht

Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)
Verkäufer/-in mit 5 Sternen
Verkäufer:in bei ZVAB seit 20. Dezember 2007
Nicht verfügbar
Softcover
Zustand: Gebraucht - Befriedigend
EUR 3,89
Artikelbeschreibung des Verkäufers
Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Bestandsnummer des Verkäufers 00052535852
- Titel
- The Illuminated Brand
- Autor
- Corbin, David Mark
- Verlag
- Sigma Press
- Erscheinungsjahr
- 2021
- Zustand
- Good
- Einband
- Softcover
- Sprache
- Englisch
- ISBN-10
- 0578969343
- ISBN-13
- 9780578969343
In unprecedented times, your brand needs unprecedented protection!
The Illuminated Brand masterfully combines the concepts in David Corbin’s bestselling books, Illuminate and Wall Street Journal Best Seller, Brandslaughter. This business parable returns to Reliance Hospital, where a pandemic introduces challenges that threaten the hospital’s brand. Follow along as an audit of brand integrity exposes issues beyond the company’s control and reveals how facing, following, and fixing them prevents involuntary brandslaughter.
Every person in your organization has the power to weaken or strengthen your brand … this compelling story reveals how you can keep your brand off life support and help it thrive!
The Illuminated Brand masterfully combines the concepts in David Corbin’s bestselling books, Illuminate and Wall Street Journal Best Seller, Brandslaughter. This business parable returns to Reliance Hospital, where a pandemic introduces challenges that threaten the hospital’s brand. Follow along as an audit of brand integrity exposes issues beyond the company’s control and reveals how facing, following, and fixing them prevents involuntary brandslaughter.
Every person in your organization has the power to weaken or strengthen your brand … this compelling story reveals how you can keep your brand off life support and help it thrive!
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