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Bibliografische Details

Titel: How Hits Happen: Forecasting Predictability ...

Verlag: HarperBusiness

Erscheinungsdatum: 1998

Einband: Hardcover

Zustand: Very Good

Zustand des Schutzumschlags: No Jacket

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Book by Farrell Winslow

Rese�a del editor:

An in-depth look at software created by the author shows how the market research company of Coopers & Lybrand can now create virtual worlds where they test the potential popularity of a product based on consumer trends and demands.

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Unternehmensdaten des Verk�ufers