Beschreibung
India has reason to be worried about climate change because a large portion of its population relies on weather patterns industries such as agriculture, forestry, and fishing for a living. Climate change is one of the most pressing global environmental issues confronting humanity, with ramifications for food production, natural ecosystems, freshwater supply, and human health, among other things. If a green claim is shown to be incorrect or misleading, companies who use misleading labelling, such as all natural and green claims, may have major consequences for their brands and revenues. Green washing, in other terms, is the practice of promoting products and services as green, natural, and environmentally safe when it is not. This highly insightful and illuminative volume tried to bring unpublished high-quality research papers and articles, throwing light on the significant insights into the substantive content. Moreover, the anthology will attempt to expedite the dissemination of knowledge amongst academicians and researchers globally. Furthermore, it is worth noting that the edited book aims to look at complete, unique, and unpublished research studies that must primarily deal with green washing and climate change. The main aim of this book is to develop the conceptual and practical understanding of Green washing, Environmental marketing, Green Myopia, Sustainability, Green Digital Marketing Electronic Banking, Green Marketing, Green Branding, Electronic Banking, Green Advertising, Green Consumerism, Green Marketing Risk Management, Social Media Sustainability and other important issues relating to green washing and climate change.
Bestandsnummer des Verkäufers 145623
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